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- Title
- Burdock Blood Bitters
- Description
- Trade card advertising Burdock Blood Bitters featuring a portrait of a woman in elegant dress with a red, feathered hat that is adorned with a large B pin of sorts on which is written Burdock Blood Bitters. She is wearing gold jewelry, including a choker with a B on it. Her dress is blue with lilies on it, and she has a small rose pinned to the front of her dress. The back has testimony from satisfied users.
- Conditions Cured (LC)
- Asthma, Catarrh, Cold (Disease), Croup, Hemorrhoids, Rheumatism
- Subjects (LC)
- Advertising—Medicine, Clothing And Dress, Feathers, Flowers, Gold Jewelry, Portraits, Women's Hats
- ID
- WH241
- Collection
- William H. Helfand Collection of Pharmaceutical Trade Cards
- Title
- Milk: What Milk to Buy and How to Care for it in the Home
- Description
- Photographs of healthy, well-nourished infants and young children adorn this educational circular produced by the New York Milk Commitee. Aimed at parents and caretakers, the circular contains guidelines for the purchase, storage, and preparation of milk as part of a child's healthy diet.
- Subjects (LC)
- Milk, Infants, Children, Nutrition, Bottle feeding
- ID
- mk1e042
- Geographic Subject
- New York. New York City.
- Collection
- New York Milk Committee Ephemera Collection
- Title
- Chocolat de l'Abbaye d'Igny
- Description
- Trade card printed on two sides advertising chocolate manufactured in France.
- Subjects (LC)
- Surgery
- Manufacturer
- Chocolat de l'Abbaye d'Igny
- Language
- French
- ID
- WH219
- Collection
- William H. Helfand Collection of Pharmaceutical Trade Cards
- Title
- Cas-car-ria is made by a distinguished chemist [from verso]
- Description
- Trade card advertising Cas-car-ria featuring a young girl and a dog chasing devil-esque creatures, labeled as various ailments, into a body of water. The girl is wearing a bright pink dress and holds a switch in her hand. The dog is large and brown and white. The back quotes a piece by Lord Roscommon.
- Conditions Cured (LC)
- Asthenia, Rheumatism
- Subjects (LC)
- Advertising—Medicine, Animals, Children, Cliffs, Demonology, Devil, Dogs, Folklore, Grasslands, Mythology, Staffs (Sticks, Canes, Etc.), Trees, Water
- ID
- WH244
- Collection
- William H. Helfand Collection of Pharmaceutical Trade Cards
- Title
- Gessner's Owl
- Description
- Tucked among the magical storehouses of Diagon Alley is a shop that is always dark in order to accommodate the preferences of its nocturnal inhabitants. This is Eeylops Owl Emporium—and the setting for Harry Potter's adoption of his pet, Hedwig, who remains one of his truest companions throughout his school years. The Swiss naturalist Conrad Gessner depicted many owls in his volume dedicated to birds, including this handsome grey owl with his abundance of downy feathers and keenly intelligent eyes. Owls of all types appear throughout the series, retaining the cultural associations they've had for centuries of both wisdom and omens.
- Collection
- How to Pass Your O.W.L.s at Hogwarts: A Prep Course
- Title
- Yours for Health Lydia E. Pinkham
- Description
- Trade card advertising Lydia E. Pinkham's Vegetable Compound and Lydia E. Pinkham's Liver Pills featuring the portrait of an elderly woman gazing into the distance towards the left-hand side of the card. She has a lace shawl pinned around her shoulders and neck. The back lists the ailments the items can cure.
- Conditions Cured (LC)
- Asthenia, Backache, Biliary Tract—Diseases, Constipation, Depression, Headache, Indigestion, Insomnia, Neurasthenia, Peptic Ulcer, Tumors
- Subjects (LC)
- Advertising—Medicine, Brooches, Clothing And Dress, Lace And Lacemaking, Portraits, Shawls
- ID
- WH188
- Collection
- William H. Helfand Collection of Pharmaceutical Trade Cards
- Title
- Lawrence and Martin's Tolu
- Manufacturer
- [Lawrence and Martin], [s.l.]
- Language
- English
- ID
- WH293
- Collection
- William H. Helfand Collection of Pharmaceutical Trade Cards
- Title
- Everybody says the Botanical Preparations are the Best
- Description
- Trade card printed on two sides advertising herbal remedies produced by the Excelsior Botanical Company.
- Subjects (LC)
- Children playing
- Manufacturer
- Excelsior Botanical Co. (Boonville (N.Y.))
- Language
- English
- ID
- WH263
- Collection
- William H. Helfand Collection of Pharmaceutical Trade Cards
- Title
- Aldrovandi's Basilisk
- Description
- All hail the king of the snakes! Basilisks—from the Greek basiliskos, for "little king," are depicted in many early modern natural histories and were said to be the kings of the serpents (Dark Arts students will recognize them for their diadem-shaped crests). J.K. Rowling preserves many details of the accounts from sixteenth- and seventeenth-century sources about this terrifying snake, including his birth from a chicken's egg hatched under a toad, and a gaze that could kill. Susceptible to wizard control by some Parselmouths, only Tom Riddle proved snake-charmer enough to ever challenge one.
- Collection
- How to Pass Your O.W.L.s at Hogwarts: A Prep Course
- Title
- A Simple Catechism [from verso]
- Description
- Trade card printed on two sides advertising Slaven's Effervescent Fruit Salt, a remedy for digestive ailments.
- Subjects (LC)
- Dolls, Monocles, Top hats
- Language
- English
- ID
- WH353
- Collection
- William H. Helfand Collection of Pharmaceutical Trade Cards
- Title
- H.R. Steven's Family Balsam
- Description
- Trade card printed on two sides advertising Familine, a cure-all remedy.
- Subjects (LC)
- Roses
- Manufacturer
- H.R. Stevens (Boston (Mass.))
- Language
- English
- ID
- WH265
- Collection
- William H. Helfand Collection of Pharmaceutical Trade Cards
- Title
- Milk: Its Value to the Home, Its Care in the Home
- Description
- An eight-page pamphlet (a single sheet folded into eight pages) produced by the New York Milk Committee, emphasizing milk's importance as a "family food." Images of healthy children, cows in verdant fields, and milk surrounded by produce reinforce the central message of milk's vital role in maintaining and promoting children's health. Nutritional comparisons between milk and other foods are provided, as are instructions for the proper selection, storage, and use of milk. Members of the Milk Committee's Standing Committee on Milk Consumers are listed at the top of the last page.
- Subjects (LC)
- Milk, Infants, Nutrition, Education, Child rearing
- ID
- mk1e043
- Geographic Subject
- New York. New York City.
- Collection
- New York Milk Committee Ephemera Collection
- Title
- We Always Keep in Our Drug Store a Supply of Boschee's German Syrup & Green's August Flower [from verso]
- Description
- Trade card advertising Boschee's German Syrup and Green's August Flower featuring a space in which there is some writing. This space is surrounded by various blue, red, and pink flowers. The back lists the ailments the Syrup and the Flower can cure.
- Conditions Cured (LC)
- Asthma, Bronchitis, Cold (Disease), Constipation, Cough, Croup, Headache, Heartburn, Indigestion, Palpitation, Tuberculosis
- Subjects (LC)
- Advertising—Medicine, Bouquets, Flowers
- ID
- WH231
- Collection
- William H. Helfand Collection of Pharmaceutical Trade Cards
- Title
- Dr. Grosvenor's Liveraid, Cures All Diseases of the Stomach Liver & Blood
- Description
- Trade card advertising Dr. Grosvenor's Liveraid and Bellanodyne featuring a sign that reads: "Dr. Grosvenor's Liveraid, cures all diseases of the stomach, liver, & blood. Small doses, prompt effect." The sign has a bouquet of flowers inserted in it. In the foreground is a body of water with two frogs and three ducks. The back is obscured, but lists the ailments the Liveraid cures and mentions a pain-relieving plaster called Bellanodyne.
- Conditions Cured (LC)
- Biliary Tract-Diseases, Constipation, Headache, Indigestion, Malaria, Rheumatism
- Subjects (LC)
- Acquatic Animals, Advertising—Medicine, Amphibians, Animals, Ducks, Flowers, Frogs, Grasslands, Nature, Trees, Water, Water Lilies
- ID
- WH270
- Collection
- William H. Helfand Collection of Pharmaceutical Trade Cards
- Title
- Spider, Hortus Sanitatis
- Description
- Even arachnophobes may be well-disposed to this spider, who dates to the 1499 publication of the Hortus Sanitatis (here he appears in our 1517 edition). Spiders were often depicted in early printed books using pictographic shapes, drawing on an earlier medieval tradition. Here, our spider scrambles up a tightly circular web, his thorax evenly studded in a grid design. He may not look scary, but the accompanying text offers strong evidence that this spider might have caused worry, just as J.K. Rowling's giant spider Aragog did. The authors of this early modern tome included several botanical remedies for spider bites.
- Collection
- How to Pass Your O.W.L.s at Hogwarts: A Prep Course
- Title
- West Port murders; or, an authentic account of the atrocious murders committed by Burke and his associates, containing a full account of all the extraordinary circumstances connected with them. Also, a report of the trial of Burke and M'Dougal, with a description of the execution of Burke, his confessions, and memoirs of his accomplices, including the proceedings against Hare, &c.
- Description
- Disbound book. Engraved frontispiece (artist, George Andrew Lutenor; engraver, Thomas Clerk). Illustrated with engravings. Includes drawings by Walter Geikie. Has broadside titled "The West Port Murders" tipped in (14 cm.).
- Collection
- The Resurrectionists
- Title
- Ayer's Cherry Pectoral Cures Colds, Coughs & all Diseases of the Throat and Lungs
- Description
- Trade card advertising Ayer's Cherry Pectoral featuring an oversized bottle labeled Ayer's with two children at its side. The boy, on the left, is sitting and touching the bottle with his right hand and holding a spoon in his left. He is wearing a white tunic and red-and-white-striped socks. The girl, on the right, is standing, ostensibly trying to reach the top of the open bottle with her right hand, which holds a spoon. She is wearing a white, frilled dress, white stockings, a white bonnet tied with a blue ribbon, and blue Mary Janes. There is an enlarged branch with cherries on it in the top, left corner, and another, smaller sprig in the bottom, center. The back has images of two hands, one pouring a bottle, and one holding a spoon to catch the liquid. Listed on the back are the ailments Ayer's Cherry Pectoral cures.
- Conditions Cured (LC)
- Asthma, Catarrh, Cold (Disease), Cough, Croup, Influenza, Laryngitis, Throat—Diseases, Tuberculosis, Whooping Cough
- Subjects (LC)
- Advertising—Medicine, Bottles, Cherry, Children, Children's Clothing, Clothing And Dress, Nature, Spoons
- ID
- WH119
- Collection
- William H. Helfand Collection of Pharmaceutical Trade Cards
- Title
- Nature's Pleasant Laxative
- Description
- Folded trade card printed on two sides advertising Syrup as Figs as a laxative. Edges are decoratively trimmed.
- Subjects (LC)
- Fig trees, Harvesting, Orchards
- Manufacturer
- California Fig Syrup Co (San Francisco (Calif.))
- Language
- English
- ID
- WH242
- Collection
- William H. Helfand Collection of Pharmaceutical Trade Cards
- Title
- Ayer's Cathartic Pills: the Country Doctor
- Description
- Trade card advertising Ayer's Cathartic Pills featuring an African-American man sitting with a little girl on his knee and a little boy sitting on the ground by his feet. The man is in formal attire, including a hat and eyeglasses, and is holding a pill box with the word Ayer's on it in his left hand and a pill in his right hand. The little girl is in a red-and-white, polka-dot dress and is holding a leaflet titled Ayer's Pills. The boy is looking up at them and holds something in his right hand. At the man's feet and the boy's knees is an open medicine case filled with Ayer's products. The back has an image of a bottle with name of the manufacturer on it: J.C. Ayer and lists what ailments Ayer's Cathartic Pills cure.
- Conditions Cured (LC)
- Biliary Tract—Diseases, Constipation, Diarrhea, Dizziness, Dysentery, Edema, Gout, Headache, Heartburn, Hemorrhoids, Indigestion, Jaundice, Nausea, Neuralgia, Rheumatism
- Subjects (LC)
- Advertising—Medicine, African American Children, African American Men, African Americans, Children, Children's Clothing, Clothing And Dress, Eyeglasses, Families, Men's Clothing, Old Age
- ID
- WH120
- Collection
- William H. Helfand Collection of Pharmaceutical Trade Cards
- Title
- The Toll Gate
- Description
- Trade card advertising a book titled "The Sexual System and its Derangements" featuring an image of a donkey in a barn. A man's head peeks out from a window overlooking the donkey from within the barn. There is a fence between the viewer and the donkey that seems to read "Buffalo NY." There are various hidden images in the leafless trees that surround the barn. The back praises the book being advertised.
- Conditions Cured (LC)
- Asthenia, Depression, Dizziness, Fatigue
- Subjects (LC)
- Advertising—Medicine, Animals, Donkeys, Hats, Trails, Trees, Wooden Fences
- ID
- WH254
- Collection
- William H. Helfand Collection of Pharmaceutical Trade Cards