Items

Title: Milk: What Milk to Buy and How to Care for it in the Home
Description: Photographs of healthy, well-nourished infants and young children adorn this educational circular produced by the New York Milk Commitee. Aimed at parents and caretakers, the circular contains guidelines for the purchase, storage, and preparation of milk as part of a child's healthy diet.
Subjects (LC): Milk, Infants, Children, Nutrition, Bottle feeding
ID: mk1e042
Geographic Subject: New York. New York City.
Collection: New York Milk Committee Ephemera Collection

Title: Milk: Its Value to the Home, Its Care in the Home
Description: An eight-page pamphlet (a single sheet folded into eight pages) produced by the New York Milk Committee, emphasizing milk's importance as a "family food." Images of healthy children, cows in verdant fields, and milk surrounded by produce reinforce the central message of milk's vital role in maintaining and promoting children's health. Nutritional comparisons between milk and other foods are provided, as are instructions for the proper selection, storage, and use of milk. Members of the Milk Committee's Standing Committee on Milk Consumers are listed at the top of the last page.
Subjects (LC): Milk, Infants, Nutrition, Education, Child rearing
ID: mk1e043
Geographic Subject: New York. New York City.
Collection: New York Milk Committee Ephemera Collection

Title: One Month Doesn't Make a Summer
Description: This postcard states that "731 babies [were] saved in July," and reproduces excerpts from the August 2, 1911 editions of the New York Globe, the New York Herald, the New York American, and the New York World to remind readers that the reduction in infant mortality must be continued in August. On the back, an illustration of a healthy baby accompanies quotations advising readers about "what can be done" to help babies and reminding them that "while there's care there's hope."
Subjects (LC): Infants, Mortality, Summer, Nutrition, Weather, Health, Municipal government, Statistics, Statistics, Milk
ID: mk1e008
Collection: New York Milk Committee Ephemera Collection

Title: Milk and Human Kindness
Description: This New York Milk Committee leaflet depicts a baby drinking milk from a bottle and advises parents to "keep baby well by keeping the milk clean, covered, and cold." The leaflet encourages the substitution of foods necessary for the war effort with dairy products. The back page includes portraits of 18 healthy babies and reminds parents that "The Nation That Has The Babies Has The Future...Save Them and Nourish Them Well." The front image was provided by the New York Evening Journal.
Subjects (LC): Milk, Infants, War--Economic aspects
ID: mk1e044m001
Geographic Subject: New York. New York City.
Collection: New York Milk Committee Ephemera Collection

Title: Saving Through Education: Will You Reprint This?
Description: A double-sided postcard promoting healty diets for inants and children aged 18 months to three years, including sample breakfast, lunch, and dinner menus. The abilities of science and common sense to reduce infant mortality are also touted. On the back, photos depicting a plump, healthy baby and a guant, distressed baby are contrasted. "A Story" accompanies the images, as does the New York Milk Committee's address, where care givers can find more information to "make mother knowing."
Subjects (LC): Infants, Nutrition, Food, Menus, Poetry
ID: mk1e015
Geographic Subject: New York. New York City.
Collection: New York Milk Committee Ephemera Collection

Title: Summer At The Seaside [from verso]
Description: Trade card advertising Jayne's Carminative Balsam and Jayne's Tonic Vermifuge featuring a young woman leaning over a baby in a basket on a seashore. She is wearing a loose, white shirt and a long, red skirt. The baby is covered by a red-and-white patterned blanket. There is a pillow and a yellow blanket in the basket as well as a sprig of a plant with berries. Behind them is a rough sea and a rocky shoreline. The back lists the ailments the Balsam and Vermifuge can cure.
Conditions Cured (LC): Diarrhea, Dysentery, Gastroenteritis, Helminths, Indigestion
Subjects (LC): Advertising—Medicine, Babies, Baskets, Beaches, Berries, Blankets, Cliffs, Clothing And Dress, Costume, Cradles, Grasses, Infants, Leaves, Nature, Necklaces, Ocean, Pillows, Rocks, Textile Fabrics, Water, Water Waves
ID: WH282
Collection: William H. Helfand Collection of Pharmaceutical Trade Cards

Title: What Happened in ___ During the Hot Spell?
Description: This blank postcard, labeled "Efficient Citizenship No. 454," promotes the achievements of the New York Milk Committee and allied agencies in their fight against infant mortality from July 1 -15, 1911. Statistics from thirteen American cities are provided, as is the reason for the campaign's success: access to, and use of, "good milk." The postcard verso includes a chart of "baby deaths for one year" -- tracking seasonal changes in mortality rates -- and asks the reader to consider, "When does the spurt come in your city?" Contact information for the New York Milk Committee is also provided.
Subjects (LC): Mortality, Milk, Summer, Infants, Hygiene, Health
ID: mk1e010
Geographic Subject: New York. New York City.
Collection: New York Milk Committee Ephemera Collection

Title: Summer At The Seaside [from verso]
Description: Trade card advertising Jayne's Carminative Balsam and Jayne's Tonic Vermifuge featuring a young woman leaning over a baby in a basket on a seashore. She is wearing a loose, white shirt and a long, red skirt. The baby is covered by a red-and-white patterned blanket. There is a pillow and a yellow blanket in the basket as well as a sprig of a plant with berries. Behind them is a rough sea and a rocky shoreline. The back lists the ailments the Balsam and Vermifuge can cure.
Conditions Cured (LC): Diarrhea, Dysentery, Gastroenteritis, Helminths, Indigestion
Subjects (LC): Advertising—Medicine, Babies, Baskets, Beaches, Berries, Blankets, Cliffs, Clothing And Dress, Costume, Cradles, Grasses, Infants, Leaves, Nature, Necklaces, Ocean, Pillows, Rocks, Textile Fabrics, Water, Water Waves
ID: WH283
Collection: William H. Helfand Collection of Pharmaceutical Trade Cards

Title: Dr. Morse's Indian Root Pills
Description: Trade card advertising Morse's Indian Root Pills featuring a toddler crawling on the floor towards a collie. Behind the two is a cat peeking through a door at them from another room. The back has text explaining the benefits of Morse's Indian Root Pills.
Subjects (LC): Advertising—Medicine, Animals, Babies, Cats, Dogs, Domestic Space, Infants
ID: WH308
Collection: William H. Helfand Collection of Pharmaceutical Trade Cards

Title: Headache Cured. Dr. Mettaur's Headache Pills, a Certain Relief
Description: Trade card advertising Dr. Mettaur's Headache Pills featuring a baby sleeping in a basket and a dog sitting erect in a chair next to it. By the end of the basket are various dishes and a jug. There is a rag of some sort by the foot of the chair draped over these items. The back lists the ailments Dr. Mettaur's Headache Pills can cure.
Conditions Cured (LC): Biliary Tract—Diseases, Constipation, Headache
Subjects (LC): Advertising—Medicine, Animals, Blankets, Chairs, Children, Dogs, Domestic Space, Infants, Pitchers, Sleep, Sleep Positions
ID: WH304
Collection: William H. Helfand Collection of Pharmaceutical Trade Cards

Title: Registered Baby
Description: New York Milk Committee form M-6-28-11-5000, a blank printed card for recording the results of infant/family attendance at medical consultations and of home visits made by Committe nurses. The back side of the card is a continuation of the form found on the front.
Subjects (LC): Infants, Health, Maternal and infant welfare
ID: mk1e024
Geographic Subject: New York. New York City.
Collection: New York Milk Committee Ephemera Collection

Title: Does Fact-Recording Help Your Baby-Saving?
Description: This blank postcard promotes the achievements of the New York Milk Committee in its fight against infant mortality up to and including the week of July 29th, 1911. All statistics provided are for children under two years of age. The postcard verso includes a chart of "baby deaths for one year" -- tracking seasonal changes in mortality rates -- and asks the reader to consider, "When does the spurt come in your city?" Contact information for the New York Milk Committee is also provided.
Subjects (LC): Milk, Infants, Hygiene, Health, Mortality
ID: mk1e009
Geographic Subject: New York. New York City.
Collection: New York Milk Committee Ephemera Collection

Title: Special Bulletin
Description: A report containing errata to previously published reports of the New York Milk Committee. Included are tables of corrected infant mortality data for the cities of Indianapolis, Passaic, and Perth Amboy between 1906 and 1916. On the back, quotes from the Health Officer of each city add further context to the errors.
Subjects (LC): Infants, Mortality, Statistics, Cities and towns
ID: mk1e045
Geographic Subject: New York. New York City.
Collection: New York Milk Committee Ephemera Collection

Title: Accomplishments: January-July, 1912
Description: A four page brochure of New York Milk Committee progress reports detailing accomplishments achieved in the first six months of 1912. The brochure's cover is adorned with a photo montage of healthy infants, while the back extol's the Committee's work during its first year of activity.
Subjects (LC): Progress, Milk, Standardization, Education, Infants
ID: nk1e046
Collection: New York Milk Committee Ephemera Collection

Title: Old Dr. Samuel F. Stowe's Dyspepsia Cure or Compound Medicated Lozenges
Description: Trade card advertising Old Dr. Samuel F. Stowe's Dyspepsia Cure or Compound Medicated Lozenges featuring a young child sitting on a red pillow in a high chair. On the high chair's tray is a puppy whose foot is bleeding. The child is repairing it.
Conditions Cured (LC): Indigestion
Subjects (LC): Advertising—Medicine, Animals, Chairs, Children, Children's Clothing, Dogs, Infants, Puppies, Wound Healing, Wounds and Injuries
ID: WH359F
Collection: William H. Helfand Collection of Pharmaceutical Trade Cards

Title: Babies' Pure Milk Station
Description: Form 10,000 5-11, 8-11, a blank form printed in English for recording individualized milk formulas for infants receiving aid from the New York Milk Committee's Babies' Pure Milk Stations. Ingredients to be used include milk top; whole milk; lime water; milk sugar; boiled water; barley water; and oatmeal water. Space for the prescription of formula and for the establishment of a feeding schedule is also provided.
Subjects (LC): Milk, Infants, Bottle feeding
ID: mk1e017
Geographic Subject: New York. New York City.
Collection: New York Milk Committee Ephemera Collection

Title: Babies' Pure Milk Station (Yiddish)
Description: A blank form printed in Yiddish for recording individualized milk formulas for infants receiving aid from the New York Milk Committee's Babies' Pure Milk Stations. Ingredients to be used include milk top; whole milk; lime water; milk sugar; boiled water; barley water; and oatmeal water. Space for the prescription of formula and for the establishment of a feeding schedule is also provided.
Subjects (LC): Milk, Food, Infants
ID: mk1e019
Geographic Subject: New York. New York City.
Collection: New York Milk Committee Ephemera Collection

Title: Stazione di latte pei bambini
Description: A blank form printed in Italian for recording individualized milk formulas for infants receiving aid from the New York Milk Committee's Babies' Pure Milk Stations. Ingredients to be used include milk top; whole milk; lime water; milk sugar; boiled water; barley water; and oatmeal water. Space for the prescription of formula and for the establishment of a feeding schedule is also provided.
Subjects (LC): Milk, Infants, Bottle feeding
ID: mk1e018
Geographic Subject: New York. New York City.
Collection: New York Milk Committee Ephemera Collection

Title: Case History Card: Conditions Previous to Admittance
Description: New York Milk Committee form H-8-29-11-5000, a blank card for recording data about an infant's health and health history, housing situation, and nationality. Additionally, an area for the recording of economic information about the infant's parents is also provided.
Subjects (LC): Infants, Families, Maternal and infant welfare, Health
ID: mk1e027
Geographic Subject: New York. New York City.
Collection: New York Milk Committee Ephemera Collection

Title: Eligible Baby
Description: New York Milk Committee form L-9-11-11-5000, a blank card for recording details about a single infant and family to whom milk assistance was delivered. Of primary concern is the infant's milk and food consumption, source of the milk provided, and periodic updates on the infant's status.
Subjects (LC): Milk, Infants, Nutrition
ID: mk1e022
Geographic Subject: New York. New York City.
Collection: New York Milk Committee Ephemera Collection

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