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Title: One Month Doesn't Make a Summer
Description: This postcard states that "731 babies [were] saved in July," and reproduces excerpts from the August 2, 1911 editions of the New York Globe, the New York Herald, the New York American, and the New York World to remind readers that the reduction in infant mortality must be continued in August. On the back, an illustration of a healthy baby accompanies quotations advising readers about "what can be done" to help babies and reminding them that "while there's care there's hope."
Subjects (LC): Infants, Mortality, Summer, Nutrition, Weather, Health, Municipal government, Statistics, Statistics, Milk
ID: mk1e008
Collection: New York Milk Committee Ephemera Collection

Title: Saving Through Education: Will You Reprint This?
Description: A double-sided postcard promoting healty diets for inants and children aged 18 months to three years, including sample breakfast, lunch, and dinner menus. The abilities of science and common sense to reduce infant mortality are also touted. On the back, photos depicting a plump, healthy baby and a guant, distressed baby are contrasted. "A Story" accompanies the images, as does the New York Milk Committee's address, where care givers can find more information to "make mother knowing."
Subjects (LC): Infants, Nutrition, Food, Menus, Poetry
ID: mk1e015
Geographic Subject: New York. New York City.
Collection: New York Milk Committee Ephemera Collection

Title: How Many Babies Did Die? (2)
Description: A double-sided postcard commending the efforts of Montclair, New Jersey to reduce the number of infants succumbing to diarrheal disease during the hot spell of July 1911. What the mortality rate could have been in other cities, had they followed Montclair's example, is explored. On the back, parents are urged to dress their children for comfort, not looks, during hot summer months.
Subjects (LC): Child rearing, Infants' clothing, Children's clothing, Infants, Mortality, Nutrition, Statistics, Milk, Milk, Milk hygiene
ID: mk1e014m002
Geographic Subject: New York. New York City.
Collection: New York Milk Committee Ephemera Collection

Title: The Baby and the Budget
Description: Headlines from the New York Evening Post, the New York Tribune, and the NY Times are reproduced on this 1911 postcard created by the New York Milk Committee. They read: "The Baby and the Budget," "Why More Doctors, Nurses, and Inspectors Are Needed," and "The 'Cops' Spread the News." That "News" is the promotion of the work of milk stations in preventing infant deaths and advocacy for the full budgetary allocation by the NYC Department of Health towards the summer time reduction of infant mortality. A portrait of a healthy baby and a list of "Babies' Rights,"almost all of which deal with milk, are found on the postcard verso.
Subjects (LC): Milk, Milk hygiene, Infants, Nutrition, Public welfare, Administrative agencies
ID: mk1e012
Geographic Subject: New York. New York City.
Collection: New York Milk Committee Ephemera Collection

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