Items

Title: Ayer's Sarsaparilla
Description: Trade card advertising Ayer's Sarsaparilla featuring an image of a man in a dressing gown holding a bottle of Ayer's Sarsaparilla and reading a paper advertising the medicine. A woman wearing a bonnet and a dress with lace cuffs and collar reads over his shoulder and clasps his arm. The back explains the product's health benefits and has an image of an animal intertwined with the word "MIND."
Conditions Cured (LC): Asthenia, Body Fluids, Catarrh, Eczema, Furuncle, Indigestion, Lymph Node, Rheumatism, Tuberculosis
Subjects (LC): Advertising—Medicine, Bottles, Clothing And Dress, Lace And Lacemaking, Men, Men's Clothing, Sarsaparilla, Women, Women's Clothing, Women's Hats
ID: WH112
Collection: William H. Helfand Collection of Pharmaceutical Trade Cards

Title: Lydia E. Pinkham's Vegetable Compound
Description: Trade card advertising Lydia E. Pinkham's Vegetable Compound, Lydia E. Pinkham's Liver Pills, Lydia E. Pinkham's Blood Purifier, and Lydia E. Pinkham's Sanative Wash featuring a coastal landscape of a house whose chimney is letting out smoke in the distance. A body of water is in the foreground, and there is a group of trees on the left-hand side. The image is framed by branches and pink and white blossoms. The back lists the benefits of the items advertised.
Conditions Cured (LC): Asthenia, Backache, Depression, Headache, Indigestion, Insomnia, Neurasthenia, Peptic Ulcer, Tumors
Subjects (LC): Advertising—Medicine, Chimneys, Flowers, Nature, Smoke Plumes, Trees, Water, Water And Architecture
ID: WH186
Collection: William H. Helfand Collection of Pharmaceutical Trade Cards

Title: Enfoncé! Plus de malades à soigner depuis que tout le monde prend 20 gouttes de véritable Fer Bravais avant chaque repas
Description: Trade card advertising Fer Bravais featuring a young girl wearing a pointed hat and apron with her arms outstretched, surrounded by a blue fleur de lis border. The back lists the ailments Fer Bravais can cure.
Conditions Cured (LC): Chlorosis, Fatigue, Influenza, Typhoid Fever
Subjects (LC): Advertising—Medicine, Clothing And Dress, Costume, Hats, Portraits, Women's Clothing, Women's Hats
ID: WH200
Collection: William H. Helfand Collection of Pharmaceutical Trade Cards

Title: Greens August Flower. Boschee's German Syrup
Description: Trade card advertising Boschee's German Syrup and Green's August Flower featuring a landscape filled with men driving horse-drawn carriages; two bridges, one of which has a train going over it; and infrastructure in the background. The landscape is filled with rocks, fields, and trees. The back lists the ailments Boschee's German Syrup can cure.
Conditions Cured (LC): Bronchitis, Cold (Disease), Indigestion, Pneumonia, Tuberculosis
Subjects (LC): Advertising—Medicine, Animals, Bridges, Carriages And Carts, Horses, Nature, Railroad Trains, Rocks, Smoke Plumes, Trails, Trees
ID: WH229
Collection: William H. Helfand Collection of Pharmaceutical Trade Cards

Title: Parker's Tonic: the Great Health and Strength Restorer
Description: Trade card advertising Parker's Tonic, Parker's Hair Balsam, and Floreston's Cologne featuring an elderly man sitting desolately in a chair on the left with a healthy, vibrant man dining on a luxurious meal on the right. The man on the right is seemingly pouring himself some Tonic while the man on the left is bemoaning his lack of appetite. The back lists the curative properties of the Tonic and Balsam and touts the beauty of the Cologne.
Conditions Cured (LC): Asthma, Body Fluids, Bronchitis, Cold (Disease), Cough, Dandruff, Diarrhea, Dysentery, Indigestion, Itching, Malaria, Neuralgia, Rheumatism, Tuberculosis
Subjects (LC): Advertising—Medicine, Bottles, Clothing And Dress, Dinners And Dining, Hats, Old Age, Suppers, Tableware
ID: WH179
Collection: William H. Helfand Collection of Pharmaceutical Trade Cards

Title: Burdock Blood Bitters
Description: Trade card advertising Burdock Blood Bitters featuring a portrait of a woman in elegant dress with a red, feathered hat that is adorned with a large B pin of sorts on which is written Burdock Blood Bitters. She is wearing gold jewelry, including a choker with a B on it. Her dress is blue with lilies on it, and she has a small rose pinned to the front of her dress. The back lists the ailments Burdock Blood Bitters helps combat and testimony from Burdock Blood Bitters users.
Conditions Cured (LC): Headache, Indigestion
Subjects (LC): Advertising—Medicine, Clothing And Dress, Feathers, Flowers, Gold Jewelry, Portraits, Women's Hats
ID: WH128
Collection: William H. Helfand Collection of Pharmaceutical Trade Cards

Title: This is all right, Hood's Sarsaparilla Can't Fool me twice
Description: Trade card advertising Hood's Sarsaparilla featuring an elderly man outside a pharmacy looking at a box of Hood's Sarsaparilla. He is wearing a yellow jacket and holding a red umbrella under his left arm. Behind him are buildings and a fountain. The back is an advertisement for a concert as well as a description of the ailments Hood's Sarsaparilla can cure.
Conditions Cured (LC): Headache, Indigestion
Subjects (LC): Advertising—Medicine, Animals, Clothing And Dress, Drugstores, Fountains, Hats, Men, Men's Hats, Owls, Portraits, Umbrellas, Water
ID: WH389
Collection: William H. Helfand Collection of Pharmaceutical Trade Cards

Title: A Free Sample Bottle of Warner's Safe Cure
Description: Trade card advertising Warner's Safe Cure featuring a photograph of a woman's face surrounded by white fabric, lace, and feathers. The back details how to get a free sample of Warner's Safe Cure and lists the ailments it cures.
Conditions Cured (LC): Abscess, Acne, Asthma, Backache, Biliary Tract—Diseases, Bright's Disease, Catarrh, Constipation, Convulsions, Convulsions, Diabetes, Diarrhea, Dizziness, Edema, Fatigue, Food Poisoning, Gout, Headache, Impotence, Indigestion, Jaundice, Malaria, Neuralgia, Neurasthenia, Rheumatism, Sciatica, Tumors, Urinary Organs—Calculi, Vertigo
Subjects (LC): Advertising—Medicine, Clothing And Dress, Feathers, Hats, Lace And Lacemaking, Portraits, Women, Women's Hats
ID: WH375
Collection: William H. Helfand Collection of Pharmaceutical Trade Cards

Title: Old Doctor Samuel F. Stowe's Dyspepsia Cure or Compound Medicated Lozenges
Description: Trade card advertising Old Dr. Samuel F. Stowe's Dyspepsia Cure or Compound Medicated Lozenges featuring a landscape with a white rat in the foreground. The rat is on its hind legs in a field of grass and red flowers. Behind it is a tree with an owl in it.
Conditions Cured (LC): Indigestion
Subjects (LC): Advertising—Medicine, Animals, Brick Walls, Flowers, Grasses, Grasslands, Nature, Nature, Owls, Rats, Trees
ID: WH356
Collection: William H. Helfand Collection of Pharmaceutical Trade Cards

Title: Old Doctor Samuel F. Stowe's Dyspepsia Cure or Compound Medicated Lozenges
Description: Trade card advertising Old Dr. Samuel F. Stowe's Dyspepsia Cure or Compound Medicated Lozenges featuring a wintry landscape. In the foreground is a rabbit standing on its hind legs. Behind it is crouching another rabbit under an overhang of grasses. A raccoon-like animal is stalking the upright rabbit from atop the mound of grasses. It is peering out at the rabbit from behind a snow-covered tree.
Conditions Cured (LC): Indigestion
Subjects (LC): Advertising—Medicine, Animals, Cats, Flowers, Grasses, Grasslands, Nature, Predatory Animals, Snow, Trees
ID: WH358
Collection: William H. Helfand Collection of Pharmaceutical Trade Cards

Title: Use W. & S. Cough Drops
Description: Trade card advertising W. & S. Cough Drops featuring a young girl walking on a path holding a bouquet of red and white flowers. She is wearing white-and-pink dress and a white bonnet. On either side of the walkway is grass.
Subjects (LC): Advertising—Medicine, Bouquets, Clothing And Dress, Flowers, Grasses, Hair Ornamentation, Hats, Nature, Portraits, Trails, Women, Women's Hats
ID: WH384
Collection: William H. Helfand Collection of Pharmaceutical Trade Cards

Title: Hood's Sarsaparilla Purifies the Blood: Be Sure to Get Hood's
Description: Trade card advertising Hood's Sarsaparilla featuring a landscape and a portarit of a young woman. The landscape shows a forest with a river. The portrait is of a young woman with flower berrets in her hair with matching earrings. She is wearing a blue dress with a white-framed neckline and a dark-blue ribbon on her right shoulder. She has long, light-brown hair. These images are framed by light-red flowers. The back advertises vaudeville acts.
Subjects (LC): Advertising—Medicine, Clothing And Dress, Earrings, Embankments, Flowers, Forests And Forestry, Hair Ornaments, Hairstyles, Portraits, Ribbons, Trees, Water, Women's Clothing
ID: WH145
Collection: William H. Helfand Collection of Pharmaceutical Trade Cards

Title: This Brief Notice May Save Long Illness, Suffering, and Expense, and Even Life Itself! [from verso]
Description: Trade card advertising Hartshorn's Sarsaparilla and Iron and Hartshorn's Flavoring Extracts featuring a wintry landscape with a castle. There is a bouquet on the left with white, red, and blue flowers and a snow-covered branch with pink-blue-white-and-yellow birds flying around its branches. There is a bridge over a small body of water in the lower, right corner. The back describes the curative properties of the products advertised.
Conditions Cured (LC): Body Fluids
Subjects (LC): Advertising—Medicine, Birds, Bridges, Castles, Crosses—Cult, Daisies, Flowers, Holy Cross, Mansions, Nature, Roses, Snow, Trees, Water And Architecture, Winter, Winter
ID: WH392
Collection: William H. Helfand Collection of Pharmaceutical Trade Cards

Title: Dr. Thomas' Eclectric Oil
Description: Trade card advertising Dr. Thomas' Eclectric Oil featuring an image of a woman in three-quarter profile facing left. She is wearing an elaborate hat. The title of the card is printed on her bodice. The back of the card lists the benefits of the Eclectric Oil as well as testimony from satisfied customers.
Conditions Cured (LC): Asthma, Backache, Bruises, Burns And Scalds, Catarrh, Cold (Disease), Cough, Diphtheria, Earache, Headache, Neuralgia, Rheumatism, Sprains, Toothache
Subjects (LC): Advertising—Medicine, Bows, Clothing And Dress, Costume, Gold Jewelry, Hair Ornaments, Lace And Lacemaking, Portraits, Ribbons, Women, Women's Hats
ID: WH182
Collection: William H. Helfand Collection of Pharmaceutical Trade Cards

Title: This Brief Notice May Save Long Illness, Suffering, and Expense, and Even Life Itself! [from verso]
Description: Trade card advertising Hartshorn's Sarsaparilla and Iron, featuring an image of a castle surrounded by a snowy landscape with trees, a small river, and a bridge. On the left, this image is framed with a bouquet of flowers. On the right, it is framed with snowy branch and flying songbirds. The back lists the benefits of taking Hartshorn's Sarsaparilla and Iron, and the price.
Subjects (LC): Advertising—Medicine, Birds, Bridges, Castles, Crosses—Cult, Daisies, Flowers, Holy Cross, Mansions, Nature, Roses, Snow, Trees, Water And Architecture, Winter, Winter
ID: WH138
Collection: William H. Helfand Collection of Pharmaceutical Trade Cards

Title: Ayer's Hair Vigor for the Toilet: Restores Gray Hair to its Natural Vitality and Color
Description: Trade card advertising Ayer's Hair Vigor featuring five mermaids, four of whom arein the forefront in various stages of using Ayer's Hair Vigor. The fifth is swimming off to a ship that seems to be capsizing in the background. The back has an image of an Ayer's Hair Vigor bottle and two brushes. It also lists the ailments Ayer's Hair Vigor helps combat.
Conditions Cured (LC): Baldness, Dandruff
Subjects (LC): Advertising—Medicine, Boats And Boating, Bottles, Flowers, Hair, Hair—Care And Hygiene, Hairbrushes, Mermaids, Ocean, Ocean—Folklore, Ocean—Mythology, Plant-Water Relationships, Sailboats, Sailing Ships, Women
ID: WH125
Collection: William H. Helfand Collection of Pharmaceutical Trade Cards

Title: Summer At The Seaside [from verso]
Description: Trade card advertising Jayne's Carminative Balsam and Jayne's Tonic Vermifuge featuring a young woman leaning over a baby in a basket on a seashore. She is wearing a loose, white shirt and a long, red skirt. The baby is covered by a red-and-white patterned blanket. There is a pillow and a yellow blanket in the basket as well as a sprig of a plant with berries. Behind them is a rough sea and a rocky shoreline. The back lists the ailments the Balsam and Vermifuge can cure.
Conditions Cured (LC): Diarrhea, Dysentery, Gastroenteritis, Helminths, Indigestion
Subjects (LC): Advertising—Medicine, Babies, Baskets, Beaches, Berries, Blankets, Cliffs, Clothing And Dress, Costume, Cradles, Grasses, Infants, Leaves, Nature, Necklaces, Ocean, Pillows, Rocks, Textile Fabrics, Water, Water Waves
ID: WH282
Collection: William H. Helfand Collection of Pharmaceutical Trade Cards

Title: Summer At The Seaside [from verso]
Description: Trade card advertising Jayne's Carminative Balsam and Jayne's Tonic Vermifuge featuring a young woman leaning over a baby in a basket on a seashore. She is wearing a loose, white shirt and a long, red skirt. The baby is covered by a red-and-white patterned blanket. There is a pillow and a yellow blanket in the basket as well as a sprig of a plant with berries. Behind them is a rough sea and a rocky shoreline. The back lists the ailments the Balsam and Vermifuge can cure.
Conditions Cured (LC): Diarrhea, Dysentery, Gastroenteritis, Helminths, Indigestion
Subjects (LC): Advertising—Medicine, Babies, Baskets, Beaches, Berries, Blankets, Cliffs, Clothing And Dress, Costume, Cradles, Grasses, Infants, Leaves, Nature, Necklaces, Ocean, Pillows, Rocks, Textile Fabrics, Water, Water Waves
ID: WH283
Collection: William H. Helfand Collection of Pharmaceutical Trade Cards

Title: Sapanule: Sold By All Druggists
Description: Trade card advertising Sapanule featuring three figures and a dog. In the forefront are two boys sword fighting. They both have shields and are dressed in formal clothing. At the left-most figure's feet is a dog running away from the fight. Behind the fighting duo is a girl with her back turned to the customer. She looks like she is crying. On the right-hand side of the card is a wreath of flowers, greens, grapes, berries, and grasses. To its left is a thermometer. The back lists the ailments Sapanule can cure.
Conditions Cured (LC): Diphtheria, Inflammation, Neuralgia, Pneumonia, Rheumatism, Throat—Diseases
Subjects (LC): Advertising—Medicine, Animals, Children's Clothing, Children's Hats, Clothing, Costume, Dogs, Fruits, Hats, Leaves, Nature, Plants, Shields, Sword Play, Swords, Thermometers, Vegetables
ID: WH341
Collection: William H. Helfand Collection of Pharmaceutical Trade Cards

Title: Ayer's Sarsaparilla: the Discovery of America
Description: Trade card advertising Ayer's Sarsaparilla featuring five men aboard a sailboat passing a land mass on which there is a large sign that reads "Ayer's Sarsaparilla." Text on the bottom of the card reads "The Discovery of America." The men are in various stages of interacting with one another. From left to right, the first man is looking out at the sea; the second man is holding a book and looks like he is about to speak; the third man is kneeling on one knee and holding out a golden cross; the fourth man is speaking to the fifth man and gesturing toward the land mass; while the fifth man is kneeling with one knee on a pile of rope, his hands on the edge of the boat, and is listening to the fourth. The back shows an image of a bottle of Ayer's Sarsaparilla with a wreath around its neck and text explaining its curative properties.
Conditions Cured (LC): Asthenia, Scrofula
Subjects (LC): Advertising—Medicine, America, America—Discovery And Exploration, Boats And Boating, Clothing And Dress, Crosses—Cult, Hats, Holy Cross, Islands, Land Settlement, Men, Rope, Sailboats, Sailing Ships, Sea Life, Swords
ID: WH123
Collection: William H. Helfand Collection of Pharmaceutical Trade Cards

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