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- Title
- Dr. Morses Compound Syrup of Yellow Dock Root the Great Blood Purifier
- Description
- Trade card advertising Dr. Morse's Compound Syrup of Yellow Dock Root featuring a young boy riding a toy horse's saddle. He is wearing traditional horse-riding garb with a riding crop in his right hand.
- Conditions Cured (LC)
- Biliary Tract—Diseases, Constipation, Malaria
- Subjects (LC)
- Advertising—Medicine, Baby Bonnets, Children, Children's Clothing, Dress And Clothing, Hats, Horses, Toys
- ID
- WH175
- Collection
- William H. Helfand Collection of Pharmaceutical Trade Cards
- Title
- Dr. Morses
- Description
- Trade card advertising Dr. Morse's Compound Syrup of Yellow Dock Root featuring a young boy in what looks like formal military attire drinking out of an oversized glass. The boy is wearing a hat with a feather in it and has a horn in his belt.
- Conditions Cured (LC)
- Headache, Indigestion
- Subjects (LC)
- Advertising—Medicine, Children, Children's Clothing, Children's Hats, Costume, Drinking Glasses, Feathers, Hats
- ID
- WH311
- Collection
- William H. Helfand Collection of Pharmaceutical Trade Cards
- Title
- Brown's Iron Bitters the Best Tonic Cures Malaria, Dyspepsia & Female Infirmities
- Description
- Trade card advertising Brown's Iron Bitters featuring a framed portrait of a woman's head. The glass of the frame is broken, revealing the woman's nose and mouth. She has brown hair that is in an updo and is wearing a brown dress and gold, hooped earrings. The back describes the disease malaria and how the Iron Bitters can help cure it.
- Conditions Cured (LC)
- Indigestion, Malaria
- Subjects (LC)
- Advertising—Medicine, Bows, Earrings, Glass, Gold Jewelry, Hair Ornaments, Picture Frames And Framing, Portrait Frames, Portraits, Ribbons, Women
- ID
- WH238
- Collection
- William H. Helfand Collection of Pharmaceutical Trade Cards
- Title
- Hibbard's Rheumatic Syrup
- Description
- Trade card advertising Hibbard's Rheumatic Syrup and Hibbard's Plasters featuring a woman seated on a floor playing a harp. She is surrounded by Near East-, North African-, and Middle Eastern-related imagery and objects. There is a small, smoking cauldron of some sort by her feet. She is dressed in a draped dress and headdress, and she is adorned with lots of bracelets and necklaces and is wearing large, hooped earrings. The card is tinted dark blue. The back lists the benefits of taking Hibbard's Rheumatic Syrup.
- Conditions Cured (LC)
- Neuralgia, Rheumatism
- Subjects (LC)
- Advertising—Medicine, Clothing And Dress, Ethnic Costume, Hair Ornaments, Jewelry, Musical Instruments, Portraits, Textile Fabrics, Women, Women's Clothing
- ID
- WH139
- Collection
- William H. Helfand Collection of Pharmaceutical Trade Cards
- Title
- The Little Favorites: Ayer's Pills Sugar Coated
- Description
- Trade card advertising Ayer's Pills and Ayer's Sarsaparilla featuring eight children holding up a sign that reads: "'The Little Favorites' Ayer's Pills. Sugar Coated." Most are casually dressed save for the child farthest in the background on the right-hand side who is wearing a peach-colored headwrap of some sort. In front of her is a boy holding a white cat. There is a girl wearing a flowered wreath in her hair towards the front of the group. The girl next to her is holding a red item in her left hand. Behind the group are grasses and leaves. The back has a poem and describes the curative properties for the Ayer's products advertised.
- Subjects (LC)
- Advertising—Medicine, Animals, Bows, Cats, Children, Children's Hats, Clothing And Dress, Girls, Hair Ornaments, Hats, Leaves, Nature, Plants, Scarves, Water, Wreaths
- ID
- WH393
- Collection
- William H. Helfand Collection of Pharmaceutical Trade Cards
- Title
- What Came from the Newspaper Hat [from verso]
- Description
- Trade card advertising Hires' Cough Cure and Hires' Root Beer featuring a young girl wearing a hat made of newspaper. She is wearing gold bangles around her wrists and a white dress. The back is a short story about Hires' Root Beer.
- Conditions Cured (LC)
- Cold (Disease), Cough
- Subjects (LC)
- Advertising—Medicine, Bracelets, Children, Children's Clothing, Children's Hats, Clothing And Dress, Gold Jewelry, Hats, Newspaper Layout And Typography, Portraits
- ID
- WH391
- Collection
- William H. Helfand Collection of Pharmaceutical Trade Cards
- Title
- Horsfords Acid Phosphate for Mental & Physical Exhaustion, Dyspepsia, &c.: It Makes a Delicious Drink with Water & Sugar Only
- Description
- Trade card advertising Horsford's Acid Phosphate featuring a young girl dancing in front of an elderly man who is seated on an armchair. He is playing an acordion. The back lists the ailments Horsford's Acid Phosphate can cure.
- Conditions Cured (LC)
- Fatigue, Headache, Hysteria, Indigestion, Tuberculosis
- Subjects (LC)
- Advertising—Medicine, Baby Bonnets, Children, Children's Clothing, Costume, Dance, Dress And Clothing, Families, Hats, Musical Instruments, Old Age, Shoes
- ID
- WH157
- Collection
- William H. Helfand Collection of Pharmaceutical Trade Cards
- Title
- Hibbard's Rheumatic Syrup
- Description
- Trade card advertising Hibbard's Rheumatic Syrup and Hibbard's Plasters featuring a woman seated on a floor playing a harp. She is surrounded by Near East-, North African-, and Middle Eastern-related imagery and objects. There is a small, smoking cauldron of some sort by her feet. She is dressed in a draped dress and headdress, and she is adorned with lots of bracelets and necklaces and is wearing large, hooped earrings. The card is tinted dark blue. The back lists the benefits of taking Hibbard's Rheumatic Syrup.
- Conditions Cured (LC)
- Neuralgia, Rheumatism
- Subjects (LC)
- Advertising—Medicine, Clothing And Dress, Ethnic Costume, Hair Ornaments, Jewelry, Musical Instruments, Portraits, Textile Fabrics, Women, Women's Clothing
- ID
- WH140
- Collection
- William H. Helfand Collection of Pharmaceutical Trade Cards
- Title
- La Gigue: Old Dr. Samuel F. Stowe's Dyspepsia Cure or Compound Medicated Lozenges
- Description
- Trade card advertising Old Dr. Samuel F. Stowe's Dyspepsia Cure or Compound Medicated Lozenges featuring a boy in nautical dress facing the customer. His blue hat has a red feather in it and reads: "Normond." He seems to be standing on a dock. Behind him are an anchor and capsized sailboat.
- Conditions Cured (LC)
- Indigestion
- Subjects (LC)
- Advertising—Medicine, Anchors, Boats And Boating, Boys, Children, Children's Clothing, Children's Hats, Clothing And Dress, Costume, Hats, Ocean, Sailboats, Sea Life
- ID
- WH360F
- Collection
- William H. Helfand Collection of Pharmaceutical Trade Cards
- Title
- La Gigue: Old Dr. Samuel F. Stowe's Dyspepsia Cure or Compound Medicated Lozenges
- Description
- Trade card advertising Old Dr. Samuel F. Stowe's Dyspepsia Cure or Compound Medicated Lozenges featuring a boy in nautical dress facing the customer. His blue hat has a red feather in it and reads: "Normond." He seems to be standing on a dock. Behind him are an anchor and capsized sailboat.
- Conditions Cured (LC)
- Indigestion
- Subjects (LC)
- Advertising—Medicine, Anchors, Boats And Boating, Boys, Children, Children's Clothing, Children's Hats, Clothing And Dress, Costume, Hats, Ocean, Sailboats, Sea Life
- ID
- WH361F
- Collection
- William H. Helfand Collection of Pharmaceutical Trade Cards
- Title
- Ayer's Cathartic Pills: the Country Doctor
- Description
- Trade card advertising Ayer's Cathartic Pills featuring an African-American man sitting with a little girl on his knee and a little boy sitting on the ground by his feet. The man is in formal attire, including a hat and eyeglasses, and is holding a pill box with the word Ayer's on it in his left hand and a pill in his right hand. The little girl is in a red-and-white, polka-dot dress and is holding a leaflet titled Ayer's Pills. The boy is looking up at them and holds something in his right hand. At the man's feet and the boy's knees is an open medicine case filled with Ayer's products. The back has an image of a bottle with name of the manufacturer on it: J.C. Ayer and lists what ailments Ayer's Cathartic Pills cure.
- Conditions Cured (LC)
- Biliary Tract—Diseases, Constipation, Diarrhea, Dizziness, Dysentery, Edema, Gout, Headache, Heartburn, Hemorrhoids, Indigestion, Jaundice, Nausea, Neuralgia, Rheumatism
- Subjects (LC)
- Advertising—Medicine, African American Children, African American Men, African Americans, Children, Children's Clothing, Clothing And Dress, Eyeglasses, Families, Men's Clothing, Old Age
- ID
- WH120
- Collection
- William H. Helfand Collection of Pharmaceutical Trade Cards
- Title
- Ayer's Hair Vigor for the Toilet: Restores Gray Hair to its Natural Vitality and Color
- Description
- Trade card advertising Ayer's Hair Vigor featuring five mermaids, four of whom arein the forefront in various stages of using Ayer's Hair Vigor. The fifth is swimming off to a ship that seems to be capsizing in the background. The back has an image of an Ayer's Hair Vigor bottle and two brushes. It also lists the ailments Ayer's Hair Vigor helps combat.
- Conditions Cured (LC)
- Baldness, Dandruff
- Subjects (LC)
- Advertising—Medicine, Boats And Boating, Bottles, Flowers, Hair, Hair—Care And Hygiene, Hairbrushes, Mermaids, Ocean, Ocean—Folklore, Ocean—Mythology, Plant-Water Relationships, Sailboats, Sailing Ships, Women
- ID
- WH125
- Collection
- William H. Helfand Collection of Pharmaceutical Trade Cards
- Title
- Summer At The Seaside [from verso]
- Description
- Trade card advertising Jayne's Carminative Balsam and Jayne's Tonic Vermifuge featuring a young woman leaning over a baby in a basket on a seashore. She is wearing a loose, white shirt and a long, red skirt. The baby is covered by a red-and-white patterned blanket. There is a pillow and a yellow blanket in the basket as well as a sprig of a plant with berries. Behind them is a rough sea and a rocky shoreline. The back lists the ailments the Balsam and Vermifuge can cure.
- Conditions Cured (LC)
- Diarrhea, Dysentery, Gastroenteritis, Helminths, Indigestion
- Subjects (LC)
- Advertising—Medicine, Babies, Baskets, Beaches, Berries, Blankets, Cliffs, Clothing And Dress, Costume, Cradles, Grasses, Infants, Leaves, Nature, Necklaces, Ocean, Pillows, Rocks, Textile Fabrics, Water, Water Waves
- ID
- WH282
- Collection
- William H. Helfand Collection of Pharmaceutical Trade Cards
- Title
- Summer At The Seaside [from verso]
- Description
- Trade card advertising Jayne's Carminative Balsam and Jayne's Tonic Vermifuge featuring a young woman leaning over a baby in a basket on a seashore. She is wearing a loose, white shirt and a long, red skirt. The baby is covered by a red-and-white patterned blanket. There is a pillow and a yellow blanket in the basket as well as a sprig of a plant with berries. Behind them is a rough sea and a rocky shoreline. The back lists the ailments the Balsam and Vermifuge can cure.
- Conditions Cured (LC)
- Diarrhea, Dysentery, Gastroenteritis, Helminths, Indigestion
- Subjects (LC)
- Advertising—Medicine, Babies, Baskets, Beaches, Berries, Blankets, Cliffs, Clothing And Dress, Costume, Cradles, Grasses, Infants, Leaves, Nature, Necklaces, Ocean, Pillows, Rocks, Textile Fabrics, Water, Water Waves
- ID
- WH283
- Collection
- William H. Helfand Collection of Pharmaceutical Trade Cards
- Title
- Ayer's Sarsaparilla: the Discovery of America
- Description
- Trade card advertising Ayer's Sarsaparilla featuring five men aboard a sailboat passing a land mass on which there is a large sign that reads "Ayer's Sarsaparilla." Text on the bottom of the card reads "The Discovery of America." The men are in various stages of interacting with one another. From left to right, the first man is looking out at the sea; the second man is holding a book and looks like he is about to speak; the third man is kneeling on one knee and holding out a golden cross; the fourth man is speaking to the fifth man and gesturing toward the land mass; while the fifth man is kneeling with one knee on a pile of rope, his hands on the edge of the boat, and is listening to the fourth. The back shows an image of a bottle of Ayer's Sarsaparilla with a wreath around its neck and text explaining its curative properties.
- Conditions Cured (LC)
- Asthenia, Scrofula
- Subjects (LC)
- Advertising—Medicine, America, America—Discovery And Exploration, Boats And Boating, Clothing And Dress, Crosses—Cult, Hats, Holy Cross, Islands, Land Settlement, Men, Rope, Sailboats, Sailing Ships, Sea Life, Swords
- ID
- WH123
- Collection
- William H. Helfand Collection of Pharmaceutical Trade Cards
- Title
- Naughty Puss!: Jayne's Tonic Vermifuge [from verso]
- Description
- Trade card advertising Dr. Jayne's Expectorant, Dr. Jayne's Liniment, and Dr. Jayne's Tonic Vermifuge featuring a young girl inspecting a scratch her cat, to her left, seemingly just gave her. She is wearing a blue, frilled dress. There is a ball on the floor by her right foot, and she is surrounded by ornate home decorations, such as a rug, tablecloth, and vase on a table filled with pink flowers. She has a blue bow in her hair, and the cat has a yellow ribbon around its neck. The back features the curative properties of the items advertised.
- Conditions Cured (LC)
- Asthma, Bronchitis, Cold (Disease), Cough, Croup, Helminths, Indigestion, Pleurisy, Throat—Diseases, Tuberculosis, Whooping Cough
- Subjects (LC)
- Advertising—Medicine, Animals, Balls—Sporting Goods, Bouquets, Bows, Carpets, Cats, Children, Children's Clothing, Domestic Space, Dress And Clothing, Dwellings, Flower Vases, Flowers, Infants—Wounds And Injuries, Ribbons, Rugs, Skin—Wounds And Injuries, Textile Fabrics
- Language
- English
- ID
- WH166
- Collection
- William H. Helfand Collection of Pharmaceutical Trade Cards
- Title
- Lydia E. Pinkham's Vegetable Compound
- Description
- Trade card advertising Lydia E. Pinkham's Vegetable Compound and Lydia E. Pinkham's Liver Pills featuring an image of the Brooklyn Bridge over the East River with many boats sailing below it. One can see the shores of both Brooklyn and Manhattan. The back lists the benefits of the Vegetable Compound and the Liver Pills.
- Conditions Cured (LC)
- Asthenia, Backache, Depression, Mental, Headache, Indigestion, Insomnia, Neurasthenia, Peptic Ulcer, Tumors
- Subjects (LC)
- Advertising—Medicine, Boats And Boating, Bridges, Brooklyn (New York, N.Y.), Brooklyn Bridge (New York, N.Y.), East River (N.Y.), New York (N.Y.), Rivers, Sailboats, Sailing Ships, Waterfronts
- ID
- WH183
- Collection
- William H. Helfand Collection of Pharmaceutical Trade Cards
- Title
- Ils barbotent dans l'eau toute la journée!...jamais de rhume, jamais de fatigue, depuis qu'ils prennent leurs 20 gouttes de véritable Fer Bravais
- Description
- Trade card advertising Fer Bravais featuring two formally-dressed children on a beach looking at a toy sailboat. By their feet are a pail, a crab, and a shovel. The image is framed by a myriad of aquatic and maritime items. The back lists the ailments Fer Bravais can cure.
- Conditions Cured (LC)
- Chlorosis, Fatigue, Influenza, Typhoid Fever
- Subjects (LC)
- Advertising—Medicine, Anchors, Animals, Beaches, Boats And Boating, Children, Children's Clothing, Children's Hats, Clothing And Dress, Coral Colonies, Costume, Crabs, Ethnic Costume, Lighthouses, Marine Algae, Nature, Ocean, Sailboats—Models, Sand Pails, Sand Toys, Shovels, Water
- ID
- WH201
- Collection
- William H. Helfand Collection of Pharmaceutical Trade Cards
- Title
- Naughty Puss!: Jayne's Tonic Vermifuge [from verso]
- Description
- Trade card advertising Dr. Jayne's Expectorant, Dr. Jayne's Liniment, and Dr. Jayne's Tonic Vermifuge featuring a young girl inspecting a scratch her cat, to her left, seemingly just gave her. She is wearing a blue, frilled dress. There is a ball on the floor by her right foot, and she is surrounded by ornate home decorations, such as a rug, tablecloth, and vase on a table filled with pink flowers. She has a blue bow in her hair, and the cat has a yellow ribbon around its neck. The back features the curative properties of the items advertised.
- Conditions Cured (LC)
- Asthma, Bronchitis, Cold (Disease), Cough, Croup, Helminths, Indigestion, Pleurisy, Throat—Diseases, Tuberculosis, Whooping Cough
- Subjects (LC)
- Advertising—Medicine, Animals, Balls—Sporting Goods, Bouquets, Bows, Carpets, Cats, Children, Children's Clothing, Domestic Space, Dress And Clothing, Dwellings, Flower Vases, Flowers, Infants—Wounds And Injuries, Ribbons, Rugs, Skin—Wounds And Injuries, Textile Fabrics
- ID
- WH165
- Collection
- William H. Helfand Collection of Pharmaceutical Trade Cards