Items

Title: Burdock Blood Bitters: Louise Paullin
Description: Trade card advertising Burdock Blood Bitters featuring a portrait of a woman facing right. She is wearing a gown and long gloves. A sash on her chest reads: "Burdock Blood Bitters." She is holding a book. The back of the card has testimony of satisfied customers.
Conditions Cured (LC): Indigestion
Subjects (LC): Advertising—Medicine, Books And Reading, Clothing And Dress, Costume, Ethnic Costume, Flowers, Hats, Portraits, Women
ID: WH367
Collection: William H. Helfand Collection of Pharmaceutical Trade Cards

Title: Horsfords Acid Phosphate for Mental & Physical Exhaustion, Dyspepsia, &c.
Description: Trade card advertising Horsford's Acid Phosphate featuring a young girl looking desolately out into the distance. She is wearing a white garment and a white bonnet with a dark pink bow. She is resting her chin on her crossed forearms. Below her arms is text that reads "Our Pet." To the left is a compendium of flowers. The back lists the ailments Horsford's Acid Phospate cures.
Conditions Cured (LC): Fatigue, Headache, Hysteria, Indigestion, Tuberculosis
Subjects (LC): Advertising—Medicine, Baby Bonnets, Bows, Children, Children's Clothing, Dress And Clothing, Flowers, Portraits, Ribbons
ID: WH155
Collection: William H. Helfand Collection of Pharmaceutical Trade Cards

Title: Take Hood's Sarsaparilla to Purify Your Blood: 100 Doses $1.00
Description: Trade card advertising Hood's Sarsaparilla featuring five children at a show of some sort with a spotlight that shows the words "Take Hood's Sarsaparilla to Purify Your Blood 100 Doses $1.00." There is a girl in a blue dress with a white bonnet watching the spotlight while a boy climbs up the back of her chair. To her left is a boy in a dark blue shirt looking to the right. To her right is a girl in a red dress looking to the lower, left-hand corner. Finally, there is a toddler looking straight at the customer wearing a blue-and-red outfit eating a candy-cane and holding a treat. The back advertises a concert performance.
Conditions Cured (LC): Catarrh, Headache, Indigestion, Rheumatism, Salt Rheum, Scrofula
Subjects (LC): Advertising—Medicine, Baby Bonnets, Candy Canes, Children, Children's Clothing, Dress And Clothing, Snack Foods
ID: WH150
Collection: William H. Helfand Collection of Pharmaceutical Trade Cards

Title: Parker's Tonic: the Great Health and Strength Restorer
Description: Trade card advertising Parker's Tonic, Parker's Hair Balsam, and Floreston's Cologne featuring an elderly man sitting desolately in a chair on the left with a healthy, vibrant man dining on a luxurious meal on the right. The man on the right is seemingly pouring himself some Tonic while the man on the left is bemoaning his lack of appetite. The back lists the curative properties of the Tonic and Balsam and touts the beauty of the Cologne.
Conditions Cured (LC): Asthma, Body Fluids, Bronchitis, Cold (Disease), Cough, Dandruff, Diarrhea, Dysentery, Indigestion, Itching, Malaria, Neuralgia, Rheumatism, Tuberculosis
Subjects (LC): Advertising—Medicine, Bottles, Clothing And Dress, Dinners And Dining, Hats, Old Age, Suppers, Tableware
ID: WH179
Collection: William H. Helfand Collection of Pharmaceutical Trade Cards

Title: This is all right, Hood's Sarsaparilla Can't Fool me twice
Description: Trade card advertising Hood's Sarsaparilla featuring an elderly man outside a pharmacy looking at a box of Hood's Sarsaparilla. He is wearing a yellow jacket and holding a red umbrella under his left arm. Behind him are buildings and a fountain. The back is an advertisement for a concert as well as a description of the ailments Hood's Sarsaparilla can cure.
Conditions Cured (LC): Headache, Indigestion
Subjects (LC): Advertising—Medicine, Animals, Clothing And Dress, Drugstores, Fountains, Hats, Men, Men's Hats, Owls, Portraits, Umbrellas, Water
ID: WH389
Collection: William H. Helfand Collection of Pharmaceutical Trade Cards

Title: Dr. Morses Compound Syrup of Yellow Dock Root the Great Blood Purifier
Description: Trade card advertising Dr. Morse's Compound Syrup of Yellow Dock Root featuring a young boy filling up a pail of water on his lap. He is wearing casual clothing and a hat. Water is splashing out of the pail, and he seems to be holding a stick or ladle that is resting within the pail with his left hand.
Conditions Cured (LC): Body Fluids
Subjects (LC): Advertising—Medicine, Baby Bonnets, Children, Children's Clothing, Dress And Clothing, Hats, Pails
ID: WH174
Collection: William H. Helfand Collection of Pharmaceutical Trade Cards

Title: Dr. Morses Compound Syrup of Yellow Dock Root the Great Blood Purifier
Description: Trade card advertising Dr. Morse's Compound Syrup of Yellow Dock Root featuring a young boy riding a toy horse's saddle. He is wearing traditional horse-riding garb with a riding crop in his right hand.
Conditions Cured (LC): Biliary Tract—Diseases, Constipation, Malaria
Subjects (LC): Advertising—Medicine, Baby Bonnets, Children, Children's Clothing, Dress And Clothing, Hats, Horses, Toys
ID: WH175
Collection: William H. Helfand Collection of Pharmaceutical Trade Cards

Title: Dr. Morses
Description: Trade card advertising Dr. Morse's Compound Syrup of Yellow Dock Root featuring a young boy in what looks like formal military attire drinking out of an oversized glass. The boy is wearing a hat with a feather in it and has a horn in his belt.
Conditions Cured (LC): Headache, Indigestion
Subjects (LC): Advertising—Medicine, Children, Children's Clothing, Children's Hats, Costume, Drinking Glasses, Feathers, Hats
ID: WH311
Collection: William H. Helfand Collection of Pharmaceutical Trade Cards

Title: Old Dr. Samuel F. Stowe's Dyspepsia Cure or Compound Medicated Lozenges
Description: Trade card advertising Old Dr. Samuel F. Stowe's Dyspepsia Cure or Compound Medicated Lozenges featuring a young child sitting on a red pillow in a high chair. On the high chair's tray is a puppy whose foot is bleeding. The child is repairing it.
Conditions Cured (LC): Indigestion
Subjects (LC): Advertising—Medicine, Animals, Chairs, Children, Children's Clothing, Dogs, Infants, Puppies, Wound Healing, Wounds and Injuries
ID: WH359F
Collection: William H. Helfand Collection of Pharmaceutical Trade Cards

Title: Brown's Iron Bitters the Best Tonic Cures Malaria, Dyspepsia & Female Infirmities
Description: Trade card advertising Brown's Iron Bitters featuring a framed portrait of a woman's head. The glass of the frame is broken, revealing the woman's nose and mouth. She has brown hair that is in an updo and is wearing a brown dress and gold, hooped earrings. The back describes the disease malaria and how the Iron Bitters can help cure it.
Conditions Cured (LC): Indigestion, Malaria
Subjects (LC): Advertising—Medicine, Bows, Earrings, Glass, Gold Jewelry, Hair Ornaments, Picture Frames And Framing, Portrait Frames, Portraits, Ribbons, Women
ID: WH238
Collection: William H. Helfand Collection of Pharmaceutical Trade Cards

Title: Hibbard's Rheumatic Syrup
Description: Trade card advertising Hibbard's Rheumatic Syrup and Hibbard's Plasters featuring a woman seated on a floor playing a harp. She is surrounded by Near East-, North African-, and Middle Eastern-related imagery and objects. There is a small, smoking cauldron of some sort by her feet. She is dressed in a draped dress and headdress, and she is adorned with lots of bracelets and necklaces and is wearing large, hooped earrings. The card is tinted dark blue. The back lists the benefits of taking Hibbard's Rheumatic Syrup.
Conditions Cured (LC): Neuralgia, Rheumatism
Subjects (LC): Advertising—Medicine, Clothing And Dress, Ethnic Costume, Hair Ornaments, Jewelry, Musical Instruments, Portraits, Textile Fabrics, Women, Women's Clothing
ID: WH139
Collection: William H. Helfand Collection of Pharmaceutical Trade Cards

Title: The Little Favorites: Ayer's Pills Sugar Coated
Description: Trade card advertising Ayer's Pills and Ayer's Sarsaparilla featuring eight children holding up a sign that reads: "'The Little Favorites' Ayer's Pills. Sugar Coated." Most are casually dressed save for the child farthest in the background on the right-hand side who is wearing a peach-colored headwrap of some sort. In front of her is a boy holding a white cat. There is a girl wearing a flowered wreath in her hair towards the front of the group. The girl next to her is holding a red item in her left hand. Behind the group are grasses and leaves. The back has a poem and describes the curative properties for the Ayer's products advertised.
Subjects (LC): Advertising—Medicine, Animals, Bows, Cats, Children, Children's Hats, Clothing And Dress, Girls, Hair Ornaments, Hats, Leaves, Nature, Plants, Scarves, Water, Wreaths
ID: WH393
Collection: William H. Helfand Collection of Pharmaceutical Trade Cards

Title: What Came from the Newspaper Hat [from verso]
Description: Trade card advertising Hires' Cough Cure and Hires' Root Beer featuring a young girl wearing a hat made of newspaper. She is wearing gold bangles around her wrists and a white dress. The back is a short story about Hires' Root Beer.
Conditions Cured (LC): Cold (Disease), Cough
Subjects (LC): Advertising—Medicine, Bracelets, Children, Children's Clothing, Children's Hats, Clothing And Dress, Gold Jewelry, Hats, Newspaper Layout And Typography, Portraits
ID: WH391
Collection: William H. Helfand Collection of Pharmaceutical Trade Cards

Title: Horsfords Acid Phosphate for Mental & Physical Exhaustion, Dyspepsia, &c.: It Makes a Delicious Drink with Water & Sugar Only
Description: Trade card advertising Horsford's Acid Phosphate featuring a young girl dancing in front of an elderly man who is seated on an armchair. He is playing an acordion. The back lists the ailments Horsford's Acid Phosphate can cure.
Conditions Cured (LC): Fatigue, Headache, Hysteria, Indigestion, Tuberculosis
Subjects (LC): Advertising—Medicine, Baby Bonnets, Children, Children's Clothing, Costume, Dance, Dress And Clothing, Families, Hats, Musical Instruments, Old Age, Shoes
ID: WH157
Collection: William H. Helfand Collection of Pharmaceutical Trade Cards

Title: Hibbard's Rheumatic Syrup
Description: Trade card advertising Hibbard's Rheumatic Syrup and Hibbard's Plasters featuring a woman seated on a floor playing a harp. She is surrounded by Near East-, North African-, and Middle Eastern-related imagery and objects. There is a small, smoking cauldron of some sort by her feet. She is dressed in a draped dress and headdress, and she is adorned with lots of bracelets and necklaces and is wearing large, hooped earrings. The card is tinted dark blue. The back lists the benefits of taking Hibbard's Rheumatic Syrup.
Conditions Cured (LC): Neuralgia, Rheumatism
Subjects (LC): Advertising—Medicine, Clothing And Dress, Ethnic Costume, Hair Ornaments, Jewelry, Musical Instruments, Portraits, Textile Fabrics, Women, Women's Clothing
ID: WH140
Collection: William H. Helfand Collection of Pharmaceutical Trade Cards

Title: La Gigue: Old Dr. Samuel F. Stowe's Dyspepsia Cure or Compound Medicated Lozenges
Description: Trade card advertising Old Dr. Samuel F. Stowe's Dyspepsia Cure or Compound Medicated Lozenges featuring a boy in nautical dress facing the customer. His blue hat has a red feather in it and reads: "Normond." He seems to be standing on a dock. Behind him are an anchor and capsized sailboat.
Conditions Cured (LC): Indigestion
Subjects (LC): Advertising—Medicine, Anchors, Boats And Boating, Boys, Children, Children's Clothing, Children's Hats, Clothing And Dress, Costume, Hats, Ocean, Sailboats, Sea Life
ID: WH360F
Collection: William H. Helfand Collection of Pharmaceutical Trade Cards

Title: La Gigue: Old Dr. Samuel F. Stowe's Dyspepsia Cure or Compound Medicated Lozenges
Description: Trade card advertising Old Dr. Samuel F. Stowe's Dyspepsia Cure or Compound Medicated Lozenges featuring a boy in nautical dress facing the customer. His blue hat has a red feather in it and reads: "Normond." He seems to be standing on a dock. Behind him are an anchor and capsized sailboat.
Conditions Cured (LC): Indigestion
Subjects (LC): Advertising—Medicine, Anchors, Boats And Boating, Boys, Children, Children's Clothing, Children's Hats, Clothing And Dress, Costume, Hats, Ocean, Sailboats, Sea Life
ID: WH361F
Collection: William H. Helfand Collection of Pharmaceutical Trade Cards

Title: Ayer's Cathartic Pills: the Country Doctor
Description: Trade card advertising Ayer's Cathartic Pills featuring an African-American man sitting with a little girl on his knee and a little boy sitting on the ground by his feet. The man is in formal attire, including a hat and eyeglasses, and is holding a pill box with the word Ayer's on it in his left hand and a pill in his right hand. The little girl is in a red-and-white, polka-dot dress and is holding a leaflet titled Ayer's Pills. The boy is looking up at them and holds something in his right hand. At the man's feet and the boy's knees is an open medicine case filled with Ayer's products. The back has an image of a bottle with name of the manufacturer on it: J.C. Ayer and lists what ailments Ayer's Cathartic Pills cure.
Conditions Cured (LC): Biliary Tract—Diseases, Constipation, Diarrhea, Dizziness, Dysentery, Edema, Gout, Headache, Heartburn, Hemorrhoids, Indigestion, Jaundice, Nausea, Neuralgia, Rheumatism
Subjects (LC): Advertising—Medicine, African American Children, African American Men, African Americans, Children, Children's Clothing, Clothing And Dress, Eyeglasses, Families, Men's Clothing, Old Age
ID: WH120
Collection: William H. Helfand Collection of Pharmaceutical Trade Cards

Title: Ayer's Hair Vigor for the Toilet: Restores Gray Hair to its Natural Vitality and Color
Description: Trade card advertising Ayer's Hair Vigor featuring five mermaids, four of whom arein the forefront in various stages of using Ayer's Hair Vigor. The fifth is swimming off to a ship that seems to be capsizing in the background. The back has an image of an Ayer's Hair Vigor bottle and two brushes. It also lists the ailments Ayer's Hair Vigor helps combat.
Conditions Cured (LC): Baldness, Dandruff
Subjects (LC): Advertising—Medicine, Boats And Boating, Bottles, Flowers, Hair, Hair—Care And Hygiene, Hairbrushes, Mermaids, Ocean, Ocean—Folklore, Ocean—Mythology, Plant-Water Relationships, Sailboats, Sailing Ships, Women
ID: WH125
Collection: William H. Helfand Collection of Pharmaceutical Trade Cards

Title: Sapanule: Sold By All Druggists
Description: Trade card advertising Sapanule featuring three figures and a dog. Towards the left is a boy courting a girl with a flower. In his right hand is a discus-type object. Between them is a dog holding a flower in its mouth. Towards the right is a boy lying down reading a book. He is wearing glasses and a small hat with a decoration on top. On the far right side of the card is a wreath of flowers and leaves. To its left is a thermometer. The back lists the ailments Sapanule can cure.
Conditions Cured (LC): Diphtheria, Inflammation, Neuralgia, Pneumonia, Rheumatism, Throat—Diseases
Subjects (LC): Advertising—Medicine, Animals, Books And Reading, Children, Children's Clothing, Children's Hats, Costume, Dogs, Dress And Clothing, Eyeglasses, Flowers, Flying Discs (Game), Hats, Thermometers
ID: WH340
Collection: William H. Helfand Collection of Pharmaceutical Trade Cards

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