Items

Title: Dr. Morse's Compound Syrup of Yellow Dock Root Regulating the Liver and Digestive Organs and Purifying the Blood
Description: Trade card advertising Dr. Morse's Compound Syrup of Yellow Dock Root featuring a tree populated by various animals. At its base is a bull. There are two quadruped animals in its branches. An owl perches on the frame of the advertisement text. In the background is a body of water with birds flying over it.
Subjects (LC): Advertising—Medicine, Animals, Birds, Bulls, Nature, Owls, Trees, Water
ID: WH387F
Collection: William H. Helfand Collection of Pharmaceutical Trade Cards

Title: Wampole's Preparation: Tonic and Stimulant
Description: Trade card advertising Wampole's Preparation featuring a selection of eight birds. In the middle is a box and a bottle of Wampole's Preparation. The card's border is a ruler.
Subjects (LC): Advertising—Medicine, Bottles, Weather
ID: WH374
Collection: William H. Helfand Collection of Pharmaceutical Trade Cards

Title: Increase Your Resistance with Wampole's Preparation: Tonic and Stimulant for Young and Old
Description: Trade card advertising Wampole's Preparation featuring three charts with average weights on them as well as a box and bottle of Preparation. Behind the latter two is an illustration of wintry elements that reads: "Wind. Rain. Sleet. Snow." These elements are anthropomorphized above a group of people.
Subjects (LC): Advertising—Medicine, Bottles, Weather
ID: WH373
Collection: William H. Helfand Collection of Pharmaceutical Trade Cards

Title: Old Doctor Samuel F. Stowe's Dyspepsia Cure or Compound Medicated Lozenges
Description: Trade card advertising Old Dr. Samuel F. Stowe's Dyspepsia Cure or Compound Medicated Lozenges featuring a wintry landscape. In the foreground is a rabbit standing on its hind legs. Behind it is crouching another rabbit under an overhang of grasses. A raccoon-like animal is stalking the upright rabbit from atop the mound of grasses. It is peering out at the rabbit from behind a snow-covered tree.
Conditions Cured (LC): Indigestion
Subjects (LC): Advertising—Medicine, Animals, Cats, Flowers, Grasses, Grasslands, Nature, Predatory Animals, Snow, Trees
ID: WH358
Collection: William H. Helfand Collection of Pharmaceutical Trade Cards

Title: Old Doctor Samuel F. Stowe's Dyspepsia Cure or Compound Medicated Lozenges
Description: Trade card advertising Old Dr. Samuel F. Stowe's Dyspepsia Cure or Compound Medicated Lozenges featuring a cat clawing a pink-flowering bush. In this bush is perched a bird. The cat and bush are on a tuft of grass with red flowers.
Conditions Cured (LC): Indigestion
Subjects (LC): Advertising—Medicine, Animals, Birds, Cats, Flowers, Grasses, Grasslands, Nature, Nature
ID: WH357
Collection: William H. Helfand Collection of Pharmaceutical Trade Cards

Title: Old Doctor Samuel F. Stowe's Dyspepsia Cure or Compound Medicated Lozenges
Description: Trade card advertising Old Dr. Samuel F. Stowe's Dyspepsia Cure or Compound Medicated Lozenges featuring a landscape with a white rat in the foreground. The rat is on its hind legs in a field of grass and red flowers. Behind it is a tree with an owl in it.
Conditions Cured (LC): Indigestion
Subjects (LC): Advertising—Medicine, Animals, Brick Walls, Flowers, Grasses, Grasslands, Nature, Nature, Owls, Rats, Trees
ID: WH356
Collection: William H. Helfand Collection of Pharmaceutical Trade Cards

Title: Dr. Naylor Products
Description: Trade card advertising Dr. Naylor Products featuring two black-and-white images of various products, one in the top, left corner, and one in the bottom, right corner.
Conditions Cured (LC): Blisters, Diarrhea, Indigestion, Lungs—Congestion, Pediculosis, Thrush (Mouth Disease), Wounds And Injuries
Subjects (LC): Advertising—Medicine, Bottles, Containers
ID: WH315
Collection: William H. Helfand Collection of Pharmaceutical Trade Cards

Title: Dr. Naylor Products
Description: Trade card advertising Dr. Naylor Products featuring two black-and-white images of various products, one in the top, left corner, and one in the bottom, right corner.
Conditions Cured (LC): Blisters, Diarrhea, Indigestion, Lungs—Congestion, Pediculosis, Thrush (Mouth Disease), Wounds And Injuries
Subjects (LC): Advertising—Medicine, Bottles, Containers
ID: WH314
Collection: William H. Helfand Collection of Pharmaceutical Trade Cards

Title: Dr. Morse's Compound Syrup of Yellow Dock Root
Description: Trade card advertising Dr. Morse's Compound Syrup of Yellow Dock Root featuring a bouquet of red, pink, and blue flowers with some greenery.
Conditions Cured (LC): Biliary Tract—Diseases, Body Fluids, Constipation, Headache, Hemorrhoids, Indigestion
Subjects (LC): Advertising—Medicine, Bouquets, Flowers, Roses
ID: WH312
Collection: William H. Helfand Collection of Pharmaceutical Trade Cards

Title: The Late James R. Wood, M.D.
Description: Trade card featuring a portarit of a mustached man in a dress suit. He is wearing a bowtie, and his hair is slicked to one side.
Subjects (LC): Advertising—Medicine, Clothing And Dress, Ethnic Costume, Mustaches, Neckties, Portraits
ID: WH301F
Collection: William H. Helfand Collection of Pharmaceutical Trade Cards

Title: Dr. Morse's Compound Syrup of Yellow Dock Root
Description: Trade card advertising Dr. Morse's Compound Syrup of Yellow Dock Root featuring a bouquet of flowers with one rose and multiple lilies.
Conditions Cured (LC): Biliary Tract—Diseases, Body Fluids, Constipation, Headache, Hemorrhoids, Indigestion
Subjects (LC): Advertising—Medicine, Flowers, Nature
ID: WH171
Collection: William H. Helfand Collection of Pharmaceutical Trade Cards

Title: Mentholatum Gives Comfort Daily
Description: Trade card advertising Mentholatum featuring a triptych of women applying mentholatum for various ailments.
Conditions Cured (LC): Cold (Disease)
Subjects (LC): Advertising—Medicine, Health, Self-Care, Women
ID: WH170
Collection: William H. Helfand Collection of Pharmaceutical Trade Cards

Title: Mentholatum Gives Comfort Daily
Description: Trade card advertising Mentholatum featuring a triptych of women applying mentholatum for various ailments.
Conditions Cured (LC): Cold (Disease)
Subjects (LC): Advertising—Medicine, Health, Self-Care, Women
ID: WH169
Collection: William H. Helfand Collection of Pharmaceutical Trade Cards

Title

An Abstract of the Patent Granted by His Majesty King George…

Description

Patent medicines originated in England in the mid 17th century and were marketed with extravagant claims, offering cures for a host of maladies. Recommendations for dosage were vague, and ingredients (often including opium) were usually not specified. In 1726 Benjamin Okell was granted the royal patent for Dr. Bateman’s Pectoral Drops, a tincture of gambir (an astringent extract from an Asian plant) and opium. Advertisements published in the London Mercury as early as 1721 directed prospective customers to the warehouse and printing shop at Bow's Churchyard, where they could purchase the drops for one shilling. Our copy of the 1731 reprint by Peter Zenger is likely the first piece of medical printing in New York. Zenger, who would later become famous for printing seditious texts, was instrumental in establishing freedom of the press in America. The Academy has the only known copy. Bound with our copy of the abstract is a copy of A Short treatise of the virtues of Dr. Bateman's Pectoral Drops, also issued by Okell and his printing house partners. Here, Batemans efficacy as a treatment for numerous ailments are described in sections dedicated to each. The last section of the treatise offers testimonials from satisfied customers.

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