Items

Title: Parker's Ginger Tonic
Description: Trade card advertising Parker's Hair Balsam and Parker's Ginger Tonic featuring a formally-dressed man sitting in an armchair defending himself against devilish creatures with an oversized box of Parker's Ginger Tonic. On the creatures' wings are written various ailments the Tonic cures. There is a broken crutch by the man's feet. The back describes the ailments the Balsam and the Tonic cure.
Conditions Cured (LC): Body Fluids, Cold (Disease), Cough, Dandruff, Diarrhea, Heartburn, Indigestion, Itching, Neuralgia, Rheumatism, Tuberculosis
Subjects (LC): Advertising—Medicine, Clothing And Dress, Costume, Crutches, Demonology, Devil, Domestic Space, Folklore, Men, Mythology
ID: WH318
Collection: William H. Helfand Collection of Pharmaceutical Trade Cards

Title: Hanson's Magic Corn Salve
Description: Trade card advertising Hanson's Magic Corn Salve featuring a man in a three-piece suit holding a bouquet of flowers. His mustache is pointed at the ends, and he is framed by flowers that resemble Morning Glories. The back warns customers against counterfeit products.
Conditions Cured (LC): Bunion
Subjects (LC): Advertising—Medicine, Bouquets, Clothes And Dress, Costume, Eyeglasses, Flowers, Mustaches
ID: WH271
Collection: William H. Helfand Collection of Pharmaceutical Trade Cards

Title: Parker's Tonic: the Great Health and Strength Restorer
Description: Trade card advertising Parker's Tonic, Parker's Hair Balsam, and Floreston's Cologne featuring an elderly man sitting desolately in a chair on the left with a healthy, vibrant man dining on a luxurious meal on the right. The man on the right is seemingly pouring himself some Tonic while the man on the left is bemoaning his lack of appetite. The back lists the curative properties of the Tonic and Balsam and touts the beauty of the Cologne.
Conditions Cured (LC): Asthma, Body Fluids, Bronchitis, Cold (Disease), Cough, Dandruff, Diarrhea, Dysentery, Indigestion, Itching, Malaria, Neuralgia, Rheumatism, Tuberculosis
Subjects (LC): Advertising—Medicine, Bottles, Clothing And Dress, Dinners And Dining, Hats, Old Age, Suppers, Tableware
ID: WH179
Collection: William H. Helfand Collection of Pharmaceutical Trade Cards

Title: Parker's Ginger Tonic: the Best Health and Strength Restorer
Description: Trade card advertising Parker's Ginger Tonic, Parker's Hair Balsam, and Floreston Cologne featuring a text-based panel flanked by two images of men. The one on the left features a man bending over in what seems to be a coughing fit. The one on the right features a man at peace who seems to have just taken the Tonic being advertised. The back lists the benefits of each item advertised.
Conditions Cured (LC): Cough, Dandruff, Indigestion, Rheumatism
Subjects (LC): Advertising—Medicine, Clothing And Dress, Men, Men's Clothing, Men's Hats
ID: WH180
Collection: William H. Helfand Collection of Pharmaceutical Trade Cards

Title: Yours for Health Lydia E. Pinkham
Description: Trade card advertising Lydia E. Pinkham's Vegetable Compound and Lydia E. Pinkham's Liver Pills featuring the portrait of an elderly woman gazing into the distance towards the left-hand side of the card. She has a lace shawl pinned around her shoulders and neck. The back lists the ailments the items can cure.
Conditions Cured (LC): Asthenia, Backache, Biliary Tract—Diseases, Constipation, Depression, Headache, Indigestion, Insomnia, Neurasthenia, Peptic Ulcer, Tumors
Subjects (LC): Advertising—Medicine, Brooches, Clothing And Dress, Lace And Lacemaking, Portraits, Shawls
ID: WH188
Collection: William H. Helfand Collection of Pharmaceutical Trade Cards

Title: Ils barbotent dans l'eau toute la journée!...jamais de rhume, jamais de fatigue, depuis qu'ils prennent leurs 20 gouttes de véritable Fer Bravais
Description: Trade card advertising Fer Bravais featuring two formally-dressed children on a beach looking at a toy sailboat. By their feet are a pail, a crab, and a shovel. The image is framed by a myriad of aquatic and maritime items. The back lists the ailments Fer Bravais can cure.
Conditions Cured (LC): Chlorosis, Fatigue, Influenza, Typhoid Fever
Subjects (LC): Advertising—Medicine, Anchors, Animals, Beaches, Boats And Boating, Children, Children's Clothing, Children's Hats, Clothing And Dress, Coral Colonies, Costume, Crabs, Ethnic Costume, Lighthouses, Marine Algae, Nature, Ocean, Sailboats—Models, Sand Pails, Sand Toys, Shovels, Water
ID: WH201
Collection: William H. Helfand Collection of Pharmaceutical Trade Cards

Title: N'aie pas peur, petite soeur! Elle ne nous attrapera pas! ... Nos 20 gouttes de véritable Fer Bravais nous ont donné de la force et de bonnes jambes
Description: Trade card advertising Fer Bravais featuring two children running away from a horned goat. The three figures are in a grassy field, and there are two containers at the goat's feet. The image is framed with a forest motif that includes autumnal leaves, acorns, and a lizard. The back lists the ailments Fer Bravais can cure.
Conditions Cured (LC): Chlorosis, Fatigue, Influenza, Typhoid Fever
Subjects (LC): Acorns, Advertising—Medicine, Animals, Children, Children's Clothing, Clothing And Dress, Goats, Grasslands, Leaves, Lizards, Nature, Pails
ID: WH202
Collection: William H. Helfand Collection of Pharmaceutical Trade Cards

Title: Enfoncé! Plus de malades à soigner depuis que tout le monde prend 20 gouttes de véritable Fer Bravais avant chaque repas
Description: Trade card advertising Fer Bravais featuring a young girl wearing a pointed hat and apron with her arms outstretched, surrounded by a blue fleur de lis border. The back lists the ailments Fer Bravais can cure.
Conditions Cured (LC): Chlorosis, Fatigue, Influenza, Typhoid Fever
Subjects (LC): Advertising—Medicine, Clothing And Dress, Costume, Hats, Portraits, Women's Clothing, Women's Hats
ID: WH200
Collection: William H. Helfand Collection of Pharmaceutical Trade Cards

Title: Burdock Blood Bitters
Description: Trade card advertising Burdock Blood Bitters featuring a portrait of a woman in elegant dress with a red, feathered hat that is adorned with a large B pin of sorts on which is written Burdock Blood Bitters. She is wearing gold jewelry, including a choker with a B on it. Her dress is blue with lilies on it, and she has a small rose pinned to the front of her dress. The back has partially-obscured testimony from Burdock Blood Bitters users.
Conditions Cured (LC): Asthenia, Headache, Indigestion
Subjects (LC): Advertising—Medicine, Clothing And Dress, Feathers, Flowers, Gold Jewelry, Portraits, Women's Hats
ID: WH240
Collection: William H. Helfand Collection of Pharmaceutical Trade Cards

Title: Brown's Iron Bitters
Description: Trade card advertising Brown's Iron Bitters featuring a woman peering out from behind a column with text that reads: "Brown's Iron Bitters." She is wearing a blue and white dress and a pink bonnet. Behind her is a tall, flowering bush. On the top left corner is an overlaid trade mark.
Subjects (LC): Advertising—Medicine, Clothing And Dress, Flowers, Hats, Nature, Women's Hats
ID: WH236
Collection: William H. Helfand Collection of Pharmaceutical Trade Cards

Title: Brown's Iron Bitters the Best Tonic
Description: Trade card advertising Brown's Iron Bitters featuring a woman, described as Mrs Langtry, The Jersey Lily, sitting by a wooden wheel holding a wooden bucket. She is surrounded by a bed of hay. She is wearing a pink, flowered dress with a white apron. She stares to the left. The back details how the Iron Bitters works to cure ailments.
Conditions Cured (LC): Depression, Fever, Indigestion, Malaria, Neuralgia
Subjects (LC): Advertising—Medicine, Clothing And Dress, Hay, Nature, Pails, Plants, Portraits, Trees, Women
ID: WH237
Collection: William H. Helfand Collection of Pharmaceutical Trade Cards

Title: Dr. Thomas' Eclectric Oil
Description: Trade card advertising Dr. Thomas' Eclectric Oil featuring an image of a woman in three-quarter profile facing left. She is wearing an elaborate hat. The title of the card is printed on her bodice. The back of the card lists the benefits of the Eclectric Oil as well as testimony from satisfied customers.
Conditions Cured (LC): Asthma, Backache, Bruises, Burns And Scalds, Catarrh, Cold (Disease), Cough, Diphtheria, Earache, Headache, Neuralgia, Rheumatism, Sprains, Toothache
Subjects (LC): Advertising—Medicine, Bows, Clothing And Dress, Costume, Gold Jewelry, Hair Ornaments, Lace And Lacemaking, Portraits, Ribbons, Women, Women's Hats
ID: WH182
Collection: William H. Helfand Collection of Pharmaceutical Trade Cards

Title: Ayer's Sarsaparilla: the Discovery of America
Description: Trade card advertising Ayer's Sarsaparilla featuring five men aboard a sailboat passing a land mass on which there is a large sign that reads "Ayer's Sarsaparilla." Text on the bottom of the card reads "The Discovery of America." The men are in various stages of interacting with one another. From left to right, the first man is looking out at the sea; the second man is holding a book and looks like he is about to speak; the third man is kneeling on one knee and holding out a golden cross; the fourth man is speaking to the fifth man and gesturing toward the land mass; while the fifth man is kneeling with one knee on a pile of rope, his hands on the edge of the boat, and is listening to the fourth. The back shows an image of a bottle of Ayer's Sarsaparilla with a wreath around its neck and text explaining its curative properties.
Conditions Cured (LC): Asthenia, Scrofula
Subjects (LC): Advertising—Medicine, America, America—Discovery And Exploration, Boats And Boating, Clothing And Dress, Crosses—Cult, Hats, Holy Cross, Islands, Land Settlement, Men, Rope, Sailboats, Sailing Ships, Sea Life, Swords
ID: WH123
Collection: William H. Helfand Collection of Pharmaceutical Trade Cards

Title: Ayer's Sarsaparilla
Description: Trade card advertising Ayer's Sarsaparilla featuring an image of a man in a dressing gown holding a bottle of Ayer's Sarsaparilla and reading a paper advertising the medicine. A woman wearing a bonnet and a dress with lace cuffs and collar reads over his shoulder and clasps his arm. The back explains the product's health benefits and has an image of an animal intertwined with the word "MIND."
Conditions Cured (LC): Asthenia, Body Fluids, Catarrh, Eczema, Furuncle, Indigestion, Lymph Node, Rheumatism, Tuberculosis
Subjects (LC): Advertising—Medicine, Bottles, Clothing And Dress, Lace And Lacemaking, Men, Men's Clothing, Sarsaparilla, Women, Women's Clothing, Women's Hats
ID: WH112
Collection: William H. Helfand Collection of Pharmaceutical Trade Cards

Title: Ayer's Sarsaparilla
Description: Trade card advertising Ayer's Sarsaparilla featuring an image of a man in a dressing gown holding a bottle of Ayer's Sarsaparilla and reading a paper advertising the medicine. A woman wearing a bonnet and a dress with lace cuffs and collar reads over his shoulder and clasps his arm. The back explains the product's health benefits and has an image of an animal intertwined with the word "MIND."
Conditions Cured (LC): Asthenia, Body Fluids, Catarrh, Eczema, Furuncle, Indigestion, Lymph Node, Rheumatism, Tuberculosis
Subjects (LC): Advertising—Medicine, Bottles, Clothing And Dress, Lace And Lacemaking, Men, Men's Clothing, Sarsaparilla, Women, Women's Clothing, Women's Hats
ID: WH111
Collection: William H. Helfand Collection of Pharmaceutical Trade Cards

Title: Burdock Blood Bitters
Description: Trade card advertising Burdock Blood Bitters featuring a portrait of a woman in elegant dress with a red, feathered hat that is adorned with a large B pin of sorts on which is written Burdock Blood Bitters. She is wearing gold jewelry, including a choker with a B on it. Her dress is blue with lilies on it, and she has a small rose pinned to the front of her dress. The back lists the ailments Burdock Blood Bitters helps combat and testimony from Burdock Blood Bitters users.
Conditions Cured (LC): Headache, Indigestion
Subjects (LC): Advertising—Medicine, Clothing And Dress, Feathers, Flowers, Gold Jewelry, Portraits, Women's Hats
ID: WH128
Collection: William H. Helfand Collection of Pharmaceutical Trade Cards

Title: Ayer's Cherry Pectoral Cures Colds, Coughs, and all Diseases of the Throat and Lungs
Description: Trade card advertising Ayer's Cherry Pectoral featuring an image of a girl in a dress using her hat to carry cherries and holding a sprig of cherries in her hand. She is in a field with hills and water in the distance. The back has an image of a hand pouring out a spoonful of medicine from a bottle and text urging people to treat various ailments with Ayer's Cherry Pectoral.
Conditions Cured (LC): Cold (Disease), Cough
Subjects (LC): Clothing And Dress, Fruit, Girls, Nature, Women's Hats
ID: WH116
Collection: William H. Helfand Collection of Pharmaceutical Trade Cards

Title: Ayer's Cherry Pectoral Cures Coughs Colds &c: Penn's Treaty
Description: Trade card advertising Ayer's Cherry Pectoral featuring an image of a meeting between seven colonists (William Penn and others) and seven Native Americans. The Native Americans sit and stand to the left, and the colonists on the right present two scrolls that read "Ayer's Cherry Pectoral and Cures Colds, Coughs, &c." William Penn is holding a medicine bottle. The image is loosely based on Benjamin West's oil painting "The Treaty of Penn with the Indians." The back has an image of hands pouring medicine into a spoon in the upper left and text listing the curative properties of Ayer's Cherry Pectoral.
Conditions Cured (LC): Asthma, Catarrh, Cold (Disease), Cough, Croup, Influenza, Laryngitis, Throat—Diseases, Tuberculosis, Whooping Cough
Subjects (LC): Advertising—Medicine, Clothing And Dress, Ethnic Costume, Hats, Indians Of North America, Indigenous Peoples, Men, Treaties
ID: WH117
Collection: William H. Helfand Collection of Pharmaceutical Trade Cards

Title: Hood's Sarsaparilla Purifies the Blood: Be Sure to Get Hood's
Description: Trade card advertising Hood's Sarsaparilla featuring a landscape and a portarit of a young woman. The landscape shows a forest with a river. The portrait is of a young woman with flower berrets in her hair with matching earrings. She is wearing a blue dress with a white-framed neckline and a dark-blue ribbon on her right shoulder. She has long, light-brown hair. These images are framed by light-red flowers. The back advertises vaudeville acts.
Subjects (LC): Advertising—Medicine, Clothing And Dress, Earrings, Embankments, Flowers, Forests And Forestry, Hair Ornaments, Hairstyles, Portraits, Ribbons, Trees, Water, Women's Clothing
ID: WH145
Collection: William H. Helfand Collection of Pharmaceutical Trade Cards

Title: Burdock Blood Bitters
Description: Trade card advertising Burdock Blood Bitters featuring a portrait of an extravagantly-dressed woman with gold jewelry, flowers adorning her headdress and dress, and a tambourine. The back lists the benefits of taking Burdock Blood Bitters.
Conditions Cured (LC): Asthenia
Subjects (LC): Advertising—Medicine, Clothing And Dress, Embroidery, Flowers, Gold Jewelry, Musical Instruments, Portraits, Shawls, Tambourine
ID: WH127
Collection: William H. Helfand Collection of Pharmaceutical Trade Cards

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