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Title: Should Midsummer Urgency Be Met By Midsummer Appeal?
Description: Articles from the NY Times and the New York Press are reproduced on this 1911 postcard printed by the New York Milk Committee's Bureau of Municipal Research. "Asks $10,000 To Aid Babies," from the Times, highlights the efforts of Commissioner Lederle to increase city appropriations for the service of milk depots. "Why Milk Stations Are Worth While," from the NY Press, compares infant mortality statistics from 1911 to those of the previous year, noting the crucial role played by milk stations in the current year's reduction of deaths. A portrait of a healthy baby and a list of "Babies' Rights,"almost all of which deal with milk, are found on the postcard verso.
Subjects (LC): Milk, Health, Mortality, Law and legislation
ID: mk1e011
Geographic Subject: New York. New York City.
Collection: New York Milk Committee Ephemera Collection

Title: Registered Baby
Description: New York Milk Committee form M-6-28-11-5000, a blank printed card for recording the results of infant/family attendance at medical consultations and of home visits made by Committe nurses. The back side of the card is a continuation of the form found on the front.
Subjects (LC): Infants, Health, Maternal and infant welfare
ID: mk1e024
Geographic Subject: New York. New York City.
Collection: New York Milk Committee Ephemera Collection

Title: Does Fact-Recording Help Your Baby-Saving?
Description: This blank postcard promotes the achievements of the New York Milk Committee in its fight against infant mortality up to and including the week of July 29th, 1911. All statistics provided are for children under two years of age. The postcard verso includes a chart of "baby deaths for one year" -- tracking seasonal changes in mortality rates -- and asks the reader to consider, "When does the spurt come in your city?" Contact information for the New York Milk Committee is also provided.
Subjects (LC): Milk, Infants, Hygiene, Health, Mortality
ID: mk1e009
Geographic Subject: New York. New York City.
Collection: New York Milk Committee Ephemera Collection

Title: What Happened in ___ During the Hot Spell?
Description: This blank postcard, labeled "Efficient Citizenship No. 454," promotes the achievements of the New York Milk Committee and allied agencies in their fight against infant mortality from July 1 -15, 1911. Statistics from thirteen American cities are provided, as is the reason for the campaign's success: access to, and use of, "good milk." The postcard verso includes a chart of "baby deaths for one year" -- tracking seasonal changes in mortality rates -- and asks the reader to consider, "When does the spurt come in your city?" Contact information for the New York Milk Committee is also provided.
Subjects (LC): Mortality, Milk, Summer, Infants, Hygiene, Health
ID: mk1e010
Geographic Subject: New York. New York City.
Collection: New York Milk Committee Ephemera Collection

Title: Mentholatum Gives Comfort Daily
Description: Trade card advertising Mentholatum featuring a triptych of women applying mentholatum for various ailments.
Conditions Cured (LC): Cold (Disease)
Subjects (LC): Advertising—Medicine, Health, Self-Care, Women
ID: WH169
Collection: William H. Helfand Collection of Pharmaceutical Trade Cards

Title: Mentholatum Gives Comfort Daily
Description: Trade card advertising Mentholatum featuring a triptych of women applying mentholatum for various ailments.
Conditions Cured (LC): Cold (Disease)
Subjects (LC): Advertising—Medicine, Health, Self-Care, Women
ID: WH170
Collection: William H. Helfand Collection of Pharmaceutical Trade Cards

Title: Case History Card: Conditions Previous to Admittance
Description: New York Milk Committee form H-8-29-11-5000, a blank card for recording data about an infant's health and health history, housing situation, and nationality. Additionally, an area for the recording of economic information about the infant's parents is also provided.
Subjects (LC): Infants, Families, Maternal and infant welfare, Health
ID: mk1e027
Geographic Subject: New York. New York City.
Collection: New York Milk Committee Ephemera Collection

Title: One Month Doesn't Make a Summer
Description: This postcard states that "731 babies [were] saved in July," and reproduces excerpts from the August 2, 1911 editions of the New York Globe, the New York Herald, the New York American, and the New York World to remind readers that the reduction in infant mortality must be continued in August. On the back, an illustration of a healthy baby accompanies quotations advising readers about "what can be done" to help babies and reminding them that "while there's care there's hope."
Subjects (LC): Infants, Mortality, Summer, Nutrition, Weather, Health, Municipal government, Statistics, Statistics, Milk
ID: mk1e008
Collection: New York Milk Committee Ephemera Collection

Title: Expectant Mother
Description: Blank form for use by the Committee for the Reduction of Infant Mortality, a division of the New York Milk Committee, on which the personal and physical details of an expectant mother -- work situation, information about previous pregnancies, miscarriages, and infant feeding methods -- is recorded.
Subjects (LC): Infants, Pregnancy, Pregnant women, Maternal and infant welfare, Health, Childbirth, Breastfeeding, Bottle feeding, Bottle feeding
ID: mk1e025
Geographic Subject: New York. New York City.
Collection: New York Milk Committee Ephemera Collection

Title: Nurse's Daily Report
Description: Form N-5-1-11-5000, 7-31-11-5000, a blank form for recording the details of a New York Milk Committee nurse's daily case activity; including the number of cases seen, the kinds of instructions issued, and the quantity of milk delivered. Additionally, the form records infant health, the number of mothers requesting assistance, and the number of those requests that were accepted or refused.
Subjects (LC): Nurses, Nursing, Infants, Mothers, Health, Maternal and infant welfare, Milk, Neonatal nursing, Neonatal nursing
ID: mk1e026
Geographic Subject: New York. New York City.
Collection: New York Milk Committee Ephemera Collection

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