Items

Title: Your Cough or Cold can be Cured by Using Hartshorn's Cough Balsam
Description: Trade card advertising Hartshorn's Cough Balsam featuring an image of a tree with songbirds. In the background there is a body of water with a house on the shore. The back outlines why Hartshorn's Cough Balsam has gained popularity in the past, the ailments it cures, and the price.
Conditions Cured (LC): Bronchitis, Cold (Disease), Cough, Influenza, Lungs—Congestion, Pneumonia, Whooping Cough
Subjects (LC): Advertising—Medicine, Birds, Carriage Houses, Nature, Trees, Water And Architecture
ID: WH137
Collection: William H. Helfand Collection of Pharmaceutical Trade Cards

Title: Vaseline Chesebrough Manfg Co.
Description: Trade card primarily advertising Pure Vaseline featuring a beach scene with two children playing in the foreground. They are both wearing yellow hats and playing in the sand with shovels and a single pail. Behind them stands a woman with a parasol. She is in formal dress, with an overcoat, ruffled skirt, and yellow bow on her hip. There are various people on the beach and in the ocean as well is what looks like a cruise ship in the far background. The back contains a poem titled The Elixir Vitae and lists prices for various vaseline products.
Conditions Cured (LC): Asthma, Burns And Scalds, Cold (Disease), Croup, Neuralgia, Rheumatism
Subjects (LC): Advertising—Medicine, Beaches, Boats And Boating, Bows, Children, Children's Hats, Clothing And Dress, Crabs, Hats, Parasols, Ribbons, Sand Pails, Sand Toys, Shovels, Water, Water Waves, Women's Hats
ID: WH369
Collection: William H. Helfand Collection of Pharmaceutical Trade Cards

Title: Trix Breath Perfume
Description: Trade card advertising Trix Breath Perfume featuring an image of a young boy standing at the water's edge and pointing at a bullfrog. The boy is wearing overalls and a hat and carrying a fishing rod with bait.
Conditions Cured (LC): Bad Breath
Subjects (LC): Advertising, Bullfrog, Children, Children's Clothing, Fishing, Mountains, Perfume, Typha, Water
ID: WH193F
Collection: William H. Helfand Collection of Pharmaceutical Trade Cards

Title: Trix Breath Perfume
Description: Trade card advertising Trix Breath Perfume featuring an image of the feet of a boy and a bullfrog protruding from a body of water. The boy's hat rests on the water in the foreground, and the movement of his fishing pole indicates he has just fallen into the water.
Conditions Cured (LC): Bad Breath
Subjects (LC): Advertising, Bullfrog, Children, Children's Clothing, Fishing, Mountains, Perfume, Typha, Water
ID: WH194F
Collection: William H. Helfand Collection of Pharmaceutical Trade Cards

Title: Toll Gate No. 4 [from verso]
Description: Trade card advertising a book titled "The Sexual System and its Derangements" and the medicine Cutavaco featuring a landscape with various hidden images in it. The obvious things the picture presents are a man walking on a path with a dog; a bridge over water with a figure rowing a boat beneath it; a house at the entrance to the bridge with a figure leaning against its side; and a town on a mountain in the distance. The back praises the book being advertised and also lists the ailments Cutavaco can cure.
Conditions Cured (LC): Acne, Bad Breath, Baldness, Bites And Stings, Catarrh, Cholera, Ear Infection, Eczema, Edema, Erythema, Helminths, Leucorrhea, Measles, Pediculosis, Poison Ivy, Ringworm, Salt Rheum, Scarlatina, Scars, Shingles (Disease), Smallpox, Throat—Diseases, Typhoid Fever, Urticaria
Subjects (LC): Advertising—Medicine, Alligators, Animals, Birds, Bridges, Camels, Cows, Dogs, Flies, Geese, Goats, Horses, Housing, Insects, Monkeys, Nature, Peacocks, Rabbits, Rodents, Snails, Swans, Trails, Trees, Water
ID: WH252
Collection: William H. Helfand Collection of Pharmaceutical Trade Cards

Title: This is all right, Hood's Sarsaparilla Can't Fool me twice
Description: Trade card advertising Hood's Sarsaparilla featuring an elderly man outside a pharmacy looking at a box of Hood's Sarsaparilla. He is wearing a yellow jacket and holding a red umbrella under his left arm. Behind him are buildings and a fountain. The back is an advertisement for a concert as well as a description of the ailments Hood's Sarsaparilla can cure.
Conditions Cured (LC): Headache, Indigestion
Subjects (LC): Advertising—Medicine, Animals, Clothing And Dress, Drugstores, Fountains, Hats, Men, Men's Hats, Owls, Portraits, Umbrellas, Water
ID: WH388
Collection: William H. Helfand Collection of Pharmaceutical Trade Cards

Title: This is all right, Hood's Sarsaparilla Can't Fool me twice
Description: Trade card advertising Hood's Sarsaparilla featuring an elderly man outside a pharmacy looking at a box of Hood's Sarsaparilla. He is wearing a yellow jacket and holding a red umbrella under his left arm. Behind him are buildings and a fountain. The back is an advertisement for a concert as well as a description of the ailments Hood's Sarsaparilla can cure.
Conditions Cured (LC): Headache, Indigestion
Subjects (LC): Advertising—Medicine, Animals, Clothing And Dress, Drugstores, Fountains, Hats, Men, Men's Hats, Owls, Portraits, Umbrellas, Water
ID: WH389
Collection: William H. Helfand Collection of Pharmaceutical Trade Cards

Title: This Brief Notice May Save Long Illness, Suffering, and Expense, and Even Life Itself! [from verso]
Description: Trade card advertising Hartshorn's Sarsaparilla and Iron and Hartshorn's Flavoring Extracts featuring a wintry landscape with a castle. There is a bouquet on the left with white, red, and blue flowers and a snow-covered branch with pink-blue-white-and-yellow birds flying around its branches. There is a bridge over a small body of water in the lower, right corner. The back describes the curative properties of the products advertised.
Conditions Cured (LC): Body Fluids
Subjects (LC): Advertising—Medicine, Birds, Bridges, Castles, Crosses—Cult, Daisies, Flowers, Holy Cross, Mansions, Nature, Roses, Snow, Trees, Water And Architecture, Winter, Winter
ID: WH392
Collection: William H. Helfand Collection of Pharmaceutical Trade Cards

Title: This Brief Notice May Save Long Illness, Suffering, and Expense, and Even Life Itself! [from verso]
Description: Trade card advertising Hartshorn's Sarsaparilla and Iron, featuring an image of a castle surrounded by a snowy landscape with trees, a small river, and a bridge. On the left, this image is framed with a bouquet of flowers. On the right, it is framed with snowy branch and flying songbirds. The back lists the benefits of taking Hartshorn's Sarsaparilla and Iron, and the price.
Subjects (LC): Advertising—Medicine, Birds, Bridges, Castles, Crosses—Cult, Daisies, Flowers, Holy Cross, Mansions, Nature, Roses, Snow, Trees, Water And Architecture, Winter, Winter
ID: WH138
Collection: William H. Helfand Collection of Pharmaceutical Trade Cards

Title: The Little Favorites: Ayer's Pills Sugar Coated
Description: Trade card advertising Ayer's Pills and Ayer's Sarsaparilla featuring eight children holding up a sign that reads: "'The Little Favorites' Ayer's Pills. Sugar Coated." Most are casually dressed save for the child farthest in the background on the right-hand side who is wearing a peach-colored headwrap of some sort. In front of her is a boy holding a white cat. There is a girl wearing a flowered wreath in her hair towards the front of the group. The girl next to her is holding a red item in her left hand. Behind the group are grasses and leaves. The back has a poem and describes the curative properties for the Ayer's products advertised.
Subjects (LC): Advertising—Medicine, Animals, Bows, Cats, Children, Children's Hats, Clothing And Dress, Girls, Hair Ornaments, Hats, Leaves, Nature, Plants, Scarves, Water, Wreaths
ID: WH393
Collection: William H. Helfand Collection of Pharmaceutical Trade Cards

Title: Summer At The Seaside [from verso]
Description: Trade card advertising Jayne's Carminative Balsam and Jayne's Tonic Vermifuge featuring a young woman leaning over a baby in a basket on a seashore. She is wearing a loose, white shirt and a long, red skirt. The baby is covered by a red-and-white patterned blanket. There is a pillow and a yellow blanket in the basket as well as a sprig of a plant with berries. Behind them is a rough sea and a rocky shoreline. The back lists the ailments the Balsam and Vermifuge can cure.
Conditions Cured (LC): Diarrhea, Dysentery, Gastroenteritis, Helminths, Indigestion
Subjects (LC): Advertising—Medicine, Babies, Baskets, Beaches, Berries, Blankets, Cliffs, Clothing And Dress, Costume, Cradles, Grasses, Infants, Leaves, Nature, Necklaces, Ocean, Pillows, Rocks, Textile Fabrics, Water, Water Waves
ID: WH282
Collection: William H. Helfand Collection of Pharmaceutical Trade Cards

Title: Summer At The Seaside [from verso]
Description: Trade card advertising Jayne's Carminative Balsam and Jayne's Tonic Vermifuge featuring a young woman leaning over a baby in a basket on a seashore. She is wearing a loose, white shirt and a long, red skirt. The baby is covered by a red-and-white patterned blanket. There is a pillow and a yellow blanket in the basket as well as a sprig of a plant with berries. Behind them is a rough sea and a rocky shoreline. The back lists the ailments the Balsam and Vermifuge can cure.
Conditions Cured (LC): Diarrhea, Dysentery, Gastroenteritis, Helminths, Indigestion
Subjects (LC): Advertising—Medicine, Babies, Baskets, Beaches, Berries, Blankets, Cliffs, Clothing And Dress, Costume, Cradles, Grasses, Infants, Leaves, Nature, Necklaces, Ocean, Pillows, Rocks, Textile Fabrics, Water, Water Waves
ID: WH283
Collection: William H. Helfand Collection of Pharmaceutical Trade Cards

Title: Sapanule: Sold By All Druggists
Description: Trade card advertising Sapanule featuring a well-dressed couple walking in a park. There is a Cupid figure watching them from behind a pedestal with a vase of flowers on it about to shoot them with his bow. There is a dog by the couple's feet. The park is ornate and has a fountain and paved paths. The back lists the ailments Sapanule can cure.
Conditions Cured (LC): Backache, Bruises, Bunion, Burns And Scalds, Catarrh, Chilblains, Furuncle, Hemorrhoids, Neuralgia, Rheumatism, Sprains, Wounds And Injuries
Subjects (LC): Advertising—Medicine, Animals, Costume, Dogs, Dress And Clothing, Eros (Greek Deity), Ethnic Costume, Flower Vases, Flowers, Folklore, Fountains, Garden Walks, Grasslands, Hats, Men's Clothing, Men's Hats, Men's Hats, Mythology, Nature, Parks, Pedestals, Trees, Water And Architecture, Women's Clothing
ID: WH197
Collection: William H. Helfand Collection of Pharmaceutical Trade Cards

Title: Sapanule: Sold By All Druggists
Description: Trade card advertising Sapanule featuring a well-dressed couple walking in a park. There is a Cupid figure watching them from behind a pedestal with a vase of flowers on it about to shoot them with his bow. There is a dog by the couple's feet. The park is ornate and has a fountain and paved paths. The back lists the ailments Sapanule can cure.
Conditions Cured (LC): Backache, Bruises, Bunion, Burns And Scalds, Catarrh, Chilblains, Fatigue, Furuncle, Hemorrhoids, Neuralgia, Rheumatism, Sprains, Wounds And Injuries
Subjects (LC): Advertising—Medicine, Animals, Costume, Dogs, Dress And Clothing, Eros (Greek Deity), Ethnic Costume, Flower Vases, Flowers, Folklore, Fountains, Garden Walks, Grasslands, Hats, Men's Clothing, Men's Hats, Men's Hats, Mythology, Nature, Parks, Pedestals, Trees, Water And Architecture, Women's Clothing
ID: WH344
Collection: William H. Helfand Collection of Pharmaceutical Trade Cards

Title: Rogers & Lyon, Dispensing Chemists [from verso]
Description: Trade card advertising chemists Rogers & Lyon featuring an image of two sailboats in a choppy sea. This image is on top of an ethereal scene of flowers and reeds. The back boasts of Rogers & Lyons's large seasonsal stock of drugs.
Subjects (LC): Advertising, Boats And Boating, Cliffs, Flowers, Grasses, Nature, Sailboats, Water, Water Waves
ID: WH215
Collection: William H. Helfand Collection of Pharmaceutical Trade Cards

Title: River Crest, A Sanitarium for Mental and Nervous Disease
Description: Color postcard with view of several buildings at River Crest Sanitarium in Queens from a driveway. An outdoor pavilion, water tower, trees, a fence, plus three large buildings can all be seen. Full offerings of the sanitarium and the names and titles of the president and physician in charge are in an inset box at top surrounded by scrollwork. | Postcard sent with one-cent Benjamin Franklin stamp. | Handwritten address on back to Dr. H. B. West of South Norwalk, Conn.
Subjects (LC): Hospitals, Hospital buildings, Hospitals – New York (State) -- Queens County, River Crest Sanitarium (Staten Island, N.Y.), Sanatoriums, Rehabilitation centers, Substance abuse treatment facilities, Mental health facilities, Alcoholism, Drug abuse, Trees, Water towers, Driveways, Pavilions, Kindred, J. Joseph, Dold, William Elliott
ID: nycq_038
Geographic Subject: Queens (New York, N.Y.)

Title: P. S. Brown & Co., Botanic Druggists
Description: Trade card advertising druggists P. S. Brown & Co. featuring a deer on the bank of a body of water. The deer is surrounded by different-colored ferns and blue flowers.
Subjects (LC): Advertising, Animals, Deer, Flowers, Nature, Trees, Water, Water Lilies
ID: WH205
Collection: William H. Helfand Collection of Pharmaceutical Trade Cards

Title: Nearly 50 Years the Favorite: Piso's Cure a Medicine for Coughs Colds Etc.
Description: Trade card advertising Piso's Cure featuring a scene of two men constructing or deconstructing a wooden dock on the Allegheny River. A red-wheeled wheelbarrow on the bank holds wooden planks. There is an island in river that has a red-and-white house. There are forested hills on the farther shorelines. The back is a blank template for a postcard.
Conditions Cured (LC): Cold (Disease), Cough
Subjects (LC): Advertising—Medicine, Carpenters, Carts And Carriages, Hats, Housing, Islands, Marshes, Nature, Trees, Water, Woodworkers
ID: WH329
Collection: William H. Helfand Collection of Pharmaceutical Trade Cards

Title: Mother Swan's Worm Syrup
Description: Trade card advertising Mother Swan's Worm Syrup, Wells' Complete Cure, Wells' May Apple Pills, Wells' Health Renewer, and Buchu-Paiba featuring various illustrations related to the different items advertised. There is a picture of a swan with its children, a picture of a dead rat, and a picture of a man leaning his head back and opening his mouth. The back is a blank template for a postcard.
Conditions Cured (LC): Agitation (Psychology), Biliary Tract—Diseases, Constipation, Fever, Helminths, Impotence, Indigestion
Subjects (LC): Advertising—Medicine, Animals, Rats, Swans, Water
ID: WH376
Collection: William H. Helfand Collection of Pharmaceutical Trade Cards

Title: Lydia Pinkham's Vegetable Compound
Description: Trade card advertising Lydia E. Pinkham's Vegetable Compound, Lydia E. Pinkham's Liver Pills, Lydia E. Pinkham's Blood Purifier, and Lydia E. Pinkham's Sanative Wash featuring a square image of a sailboat in profile with a shadowed fleet behind it. The foregrounded boat has a red flag at the tip of its mast. The square image is framed by overlaid leaves and red, white, blue, and purple flowers. The back describes the ailments the items can cure.
Conditions Cured (LC): Asthenia, Backache, Constipation, Depression, Headache, Indigestion, Inflammation, Insomnia, Neurasthenia, Peptic Ulcer, Tumors
Subjects (LC): Advertising—Medicine, Boats And Boating, Flowers, Nature, Ocean, Sailboats, Water
ID: WH327
Collection: William H. Helfand Collection of Pharmaceutical Trade Cards

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